BETTER BOTTLE

What this means for you

Approved and waiting on proof of use. It will register unless the applicant drops it, and its 19 May 2026 filing date already counts against anyone who files later.

Record

Serial number

99833090

Mark type

Stylized text

Filed

19 May 2026

Published for opposition

08 Sept 2026

Attorney of record

John P. Newell

Goods and services

• Class 009 — Scientific and electric apparatus: Downloadable electronic publications in the nature of guides, books, and magazines in the field of alcoholic and non-alcoholic beverages, including wine, beer, spirits, cocktails, and mocktails; Downloadable audio recordings featuring information and education in the field of alcoholic and non-alcoholic beverages, including wine, beer, spirits, cocktails, and mocktails; Downloadable video recordings featuring information and education in the field of alcoholic and non-alcoholic beverages, including wine, beer, spirits, cocktails, and mocktails; Downloadable computer software applications for taste-matching, making personalized drink recommendations, and discovery of alcoholic and non-alcoholic beverages, including wine, beer, spirits, cocktails, and mocktails; Downloadable mobile applications for taste-matching, personalized recommendation, and discovery of alcoholic and non-alcoholic beverages, including wine, beer, spirits, cocktails, and mocktails; Downloadable mobile applications for accessing Online social networking services in the field of alcoholic and non-alcoholic beverages, including wine, beer, spirits, cocktails, and mocktails
• Class 035 — Advertising and business services: Online advertising via a computer communications network; Online advertising services; Affiliate marketing; On-line retail store services featuring alcoholic and non-alcoholic beverages, including wine, beer, spirits, cocktails, mocktails, and related merchandise; Appointment scheduling services; On-line business directories featuring wineries, breweries, and distilleries; Advertising and directory services, namely, promoting the services of others by providing a web page featuring links to the websites of others; Providing a searchable online advertising website and informational guide featuring the goods and services of other vendors via the internet in the field of alcoholic and non-alcoholic beverages; Administration of a consumer membership program for enabling participants to receive product samples and discounts in the field of alcoholic and non-alcoholic beverages; Providing a website featuring an online marketplace for exchanging goods and services with other users; Marketing the goods and services of others by means of push notification technology; Association services, namely, promoting the interests of professionals in the beverage industry
• Class 038 — Telecommunications services: Providing instant messaging services; Text messaging services; Broadcasting of television programmes; Providing an on-line forum for discussion of alcoholic and non-alcoholic beverages, including wine, beer, spirits, cocktails, and mocktails
• Class 041 — Education and entertainment services: Providing on-line non-downloadable articles in the field of alcoholic and non-alcoholic beverages, including wine, beer, spirits, cocktails, and mocktails; Providing online non-downloadable videos in the field of alcoholic and non-alcoholic beverages, including wine, beer, spirits, cocktails, and mocktails; Providing non-downloadable videos in the field of alcoholic and non-alcoholic beverages via live streaming transmission services; Education services, namely, providing non-downloadable webinars in the field of alcoholic and non-alcoholic beverages, including wine, beer, spirits, cocktails, and mocktails; Entertainment services, namely, providing podcasts in the field of alcoholic and non-alcoholic beverages, including wine, beer, spirits, cocktails, and mocktails; Providing on-line magazines in the field of alcoholic and non-alcoholic beverages, including wine, beer, spirits, cocktails, and mocktails; Providing on-line newsletters in the field of alcoholic and non-alcoholic beverages, including wine, beer, spirits, cocktails, and mocktails; Publishing of books, magazines; Providing on-line non-downloadable directory publications in the field of wineries, breweries, and distilleries for consumers; Entertainment services in the nature of production of live events for parties and special events for social entertainment purposes; Entertainment services, namely, wine tastings; Education services, namely, providing live and on-line webinars, classes, seminars, courses, and certification programs in the field of alcoholic and non-alcoholic beverages, including wine, beer, spirits, cocktails, and mocktails; Organizing wine festivals for cultural or entertainment purposes; Arranging and conducting of educational courses in the field of alcoholic and non-alcoholic beverages, including wine, beer, spirits, cocktails, and mocktails; Publishing books in the field of alcoholic and non-alcoholic beverages, including wine, beer, spirits, cocktails, and mocktails; Providing television programs, not downloadable, via streaming transmission services; Providing training for certification in the field of alcoholic and non-alcoholic beverages, including wine, beer, spirits, cocktails, and mocktails
• Class 042 — Scientific and technological services: Software as a service (SAAS) services featuring software for taste-matching, personalized recommendation, and discovery of alcoholic and non-alcoholic beverages, including wine, beer, spirits, cocktails, and mocktails; Application service provider featuring application programming interface (API) software for taste-matching and personalized recommendation of alcoholic and non-alcoholic beverages; Software as a service (SAAS) services featuring software using artificial intelligence (AI) for personalized recommendation of alcoholic and non-alcoholic beverages, including wine, beer, spirits, cocktails, and mocktails; Providing temporary use of online non-downloadable chatbot software for providing information and recommendations regarding alcoholic and non-alcoholic beverages, including wine, beer, spirits, cocktails, and mocktails; Software as a service (SAAS) services featuring software for customer relationship management, marketing automation, artificial intelligence-powered agents, appointment scheduling, email marketing, SMS marketing, reputation management, website creation, and business analytics for use by wineries, breweries, and distilleries; Platform as a service (PAAS) featuring computer software platforms for marketing automation and customer relationship management for use by wineries, breweries, and distilleries; Software as a service (SAAS) services featuring software for enabling users to create personal taste profiles, save ratings and tasting notes, maintain lists of favorite beverages, and share recommendations with other users; Software as a service (SAAS) services featuring software for use by wineries, breweries, and distilleries to manage, update, and publish their business listings and product information in an online directory; Creating an on-line community for discussion of alcoholic and non-alcoholic beverages, including wine, beer, spirits, cocktails, and mocktails
• Class 045 — Legal and security services: Online social networking services in the field of alcoholic and non-alcoholic beverages, including wine, beer, spirits, cocktails, and mocktails, provided via a website

Owner

• Victoria Griggs, Los Angeles, CA, US
• Victoria Griggs, Los Angeles, CA, US

Prosecution history

• 08 Sept 2026 — OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
• 08 Sept 2026 — PUBLISHED FOR OPPOSITION
• 02 Sept 2026 — NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
• 08 Aug 2026 — APPROVED FOR PUB - PRINCIPAL REGISTER
• 29 Jul 2026 — ASSIGNED TO EXAMINER
• 21 May 2026 — NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
• 19 May 2026 — APPLICATION FILING RECEIPT MAILED
• 19 May 2026 — NEW APPLICATION ENTERED