BRANDBASED
Live / Applied — Non-final action mailed (as of 13 Sept 2026)
What this means for you
Not registered yet, but its 29 Apr 2026 filing date beats anything filed after it. If it registers, the owner can stop confusingly similar uses in the classes it covers.
Record
- Serial number
- 99794491
- Mark type
- Stylized text
- Filed
- 29 Apr 2026
- Attorney of record
- Marek Krizka
Goods and services
- Class 042 — Scientific and technological services: Providing temporary use of on-line non-downloadable software and applications for embedding and activating commerce functionality within text-based digital environments, real-time optimization of content-driven transactions, analyzing behavioral data to improve targeting, timing, and conversion performance, providing predictive analytics relating to consumer intent and purchasing behavior, identifying and analyzing; Providing temporary use of on-line non-downloadable software and applications for brand and product mentions in digital content, generating and displaying interactive overlays featuring product information, multimedia content, and purchasing options, facilitating user interaction with digital content, automating content monetization and advertising placement, and tracking and analyzing user engagement data; Software as a service (SAAS) services featuring software for embedding and activating commerce functionality within text-based digital environments, real-time optimization of content-driven transactions, analyzing behavioral data to improve targeting, timing, and conversion performance, providing predictive analytics relating to consumer intent and purchasing behavior, identifying and analyzing brand and product mentions in digital content,; Software as a service (SAAS) services featuring software for generating and displaying interactive overlays featuring product information, multimedia content, and purchasing options, facilitating user interaction with digital content, automating content monetization and advertising placement, and tracking and analyzing user engagement data
Owner
- BRANDBASED PTY LTD, Surrey Hills (Victoria), AU
Prosecution history
- 13 Sept 2026 — NOTIFICATION OF NON-FINAL ACTION E-MAILED
- 13 Sept 2026 — NON-FINAL ACTION E-MAILED
- 13 Sept 2026 — NON-FINAL ACTION WRITTEN
- 02 Sept 2026 — ASSIGNED TO EXAMINER
- 30 Jul 2026 — NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
- 29 Apr 2026 — APPLICATION FILING RECEIPT MAILED
- 29 Apr 2026 — NEW APPLICATION ENTERED