BELK REWARDS
Live / Applied — New application — not yet assigned to an examiner (as of 05 Mar 2026)
What this means for you
Not registered yet, but its 05 Mar 2026 filing date beats anything filed after it. If it registers, the owner can stop confusingly similar uses in the classes it covers.
Record
- Serial number
- 99685517
- Mark type
- Stylized text
- Filed
- 05 Mar 2026
- Attorney of record
- Nicholas B. Hawkins
Goods and services
- Class 035 — Advertising and business services: Promoting the sale of credit card accounts through the administration of incentive award programs; Promoting the sale of goods and services of others by providing purchase points for credit card use as part of a customer loyalty, reward, and incentive program; Promoting the sale of credit card accounts through credit card customer loyalty, reward, and incentive programs
- Class 036 — Insurance and financial services: Credit card transaction processing services; Credit card payment processing services; providing lines of credit for purchase transactions and cash access; providing statement credits for fraudulent charges, verification, authorization and account administration services and issuing credit cards
Owner
- Belk Stores Services, LLC, Charlotte, NC, US
Prior registrations
Prosecution history
- 05 Mar 2026 — APPLICATION FILING RECEIPT MAILED
- 05 Mar 2026 — NEW APPLICATION ENTERED