CALLI

What this means for you

Approved and waiting on proof of use. It will register unless the applicant drops it, and its 05 Mar 2026 filing date already counts against anyone who files later.

Record

Serial number

99684714

Mark type

Stylized text

Filed

05 Mar 2026

Attorney of record

Randy Whitmeyer

Goods and services

• Class 009 — Scientific and electric apparatus: Downloadable mobile applications to facilitate online shopping and to promote the goods and services of others; Downloadable virtual goods, namely, computer programs featuring digital stickers, shelf skins, and digital emblems for use in online virtual environments; Downloadable mobile applications for users to connect brands, retailers and influencers for advertising, marketing and promotional services for a variety of business opportunities to facilitate marketing campaigns, increase awareness, and increase sales; Downloadable mobile applications for advertising, marketing and promotional services for a variety of business opportunities by providing access to a network of influencers, managing collaboration workflow between brands, retailers and influencers, and tracking outcomes of collaborations
• Class 035 — Advertising and business services: Online customer based social media brand marketing services; Promoting the goods and services of others via computer and communication networks; Facilitating the exchange of information on goods and services of others via computer and communication networks, namely, providing a web site that allows users to provide evaluative feedback and product ratings of goods and services of others, upload, view, annotate, share, and discover the goods of others in the field of books; Providing a website for connecting sellers and buyers for the purpose of facilitating the purchase of products directly from sellers; Promoting the goods and services of others via an interactive rewards-based system; Promoting the goods and services of others by means of a rewards program involving the distribution of virtual currency; Administration of a consumer loyalty program to promote the goods and services of others; Retail store services featuring limited edition books, signed books, and collectible book-related merchandise; Ad serving services, namely, placing advertisements on websites for others using specialized computer software; Dissemination of advertising for others via an online electronic communications network; Advertising and advertisement services; Providing a searchable online advertising guide featuring the goods and services of others; Billing and accounting services for others in the field of advertising.
• Class 041 — Education and entertainment services: Providing a website featuring information in the field of book collecting and limited edition book releases; Providing a website featuring non-downloadable book recommendations, editorial reviews, and curated book lists; Online digital publishing of books and literary works; Providing an online interactive database of book-related media and content; Entertainment services, namely, providing an online environment featuring rewards and incentives to encourage user participation in reading and book-related activities and to provide access to exclusive collectible goods and limited edition publications in the nature of online virtual environments in which users can interact for recreational, leisure, and entertainment purposes; Organization and management of fan clubs
• Class 042 — Scientific and technological services: Providing temporary use of online non-downloadable computer software for integrated tracking and management of online business-to-consumer and business-to-business commercial transactions; Providing a website featuring technology that enables users to post comments, ratings, reviews, referrals, recommendations, videos, photos, images, notes, and discussion of prices, compilations, rankings, ratings, reviews, referrals, deals, special offers, discounts and coupons for the goods and services of others; Providing online non-downloadable game software; Providing temporary use of non-downloadable software to create customized digital bookshelves and digital libraries; Providing a website featuring technology that enables the collection, reporting, and analysis of consumer behavior and preferences in the field of books; Software as a service (SaaS) featuring software for tracking and analyzing advertising performance and influencer engagement; Providing a website featuring non-downloadable software issuing automated alerts and notifications for the purpose of promoting the goods and services of others in the field of books; Promotional services, namely, providing temporary use of online non-downloadable software for notifying users of special offers, book drops, and mystery book reveals
• Class 045 — Legal and security services: Providing on-line computer databases and on-line searchable databases in the field of social networking and social introduction; Social networking and social introduction services provided via access to computer databases and online searchable databases; Providing online social networking services for influencers, and shoppers for the purposes of commentary, comparison, collaboration, consultation, evaluation, advice, discussion, research, notification, reporting, information sharing, and entertainment provided via wireles communications and via a website; Providing on-line computer databases and on-line searchable databases in the field of social networking; Internet-based social introduction and networking services; Providing information in the fields of social networking and social introduction; Online social networking services provided through a book community website

Owner

• CALLI LLC, Raleigh, NC, US

Prosecution history

• 11 Sept 2026 — APPROVED FOR PUB - PRINCIPAL REGISTER
• 10 Sept 2026 — TEAS/EMAIL CORRESPONDENCE ENTERED
• 10 Sept 2026 — CORRESPONDENCE RECEIVED IN LAW OFFICE
• 10 Sept 2026 — TEAS RESPONSE TO OFFICE ACTION RECEIVED
• 07 Jul 2026 — NOTIFICATION OF NON-FINAL ACTION E-MAILED
• 07 Jul 2026 — NON-FINAL ACTION E-MAILED
• 07 Jul 2026 — NON-FINAL ACTION WRITTEN
• 06 Jul 2026 — ASSIGNED TO EXAMINER
• 02 Jul 2026 — NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
• 05 Mar 2026 — APPLICATION FILING RECEIPT MAILED
• 05 Mar 2026 — NEW APPLICATION ENTERED