SPORTSTOWER

What this means for you

Approved and waiting on proof of use. It will register unless the applicant drops it, and its 27 Feb 2026 filing date already counts against anyone who files later.

Record

Serial number

99674568

Mark type

Stylized text

Filed

27 Feb 2026

Goods and services

• Class 035 — Advertising and business services: Providing business services in the nature of leasing advertising space for a tower-based digital media distribution infrastructure for sports by providing access to standardized digital media container placements across a systematically governed network of semantic endpoints in sports markets; providing advertising and sponsorship placement, namely, providing advertisement and sponsorship of goods and services of others, across a unified national programmatic advertising platform using deterministic, contribution-based rotation rather than auction-based bidding for sports media; business consulting and business management services in the fields of creator monetization, programmatic advertising operations, and sports media distribution strategy; operating an online marketplace for buyers and sellers of advertising inventory and sponsorship opportunities delivered through standardized modular templates and containerized placement units in sports markets; providing business administration services for scheduling, allocation, and reporting of media container placements within a multi-layer sports tower architecture comprising local market nodes, vertical nodes, and national pooling
• Class 042 — Scientific and technological services: Software as a service (SaaS) and platform as a service (PaaS) featuring computer software for operating a sports tower-based digital media distribution infrastructure, namely software for digitally deploying standardized modular templates across a plurality of semantic endpoints in sports markets; Online non-downloadable system operation software for defining and orchestrating containerized media placement units; Providing temporary use of online non-downloadable software for deterministic, contribution-based allocation and digitally timed advancement and cyclic rotation of content and advertising placements with auditable convergence toward proportional fairness in sports media; Providing temporary use of online non-downloadable software for enforcing trust verification gates and provenance checks prior to publication or allocation in sports markets; providing temporary use of online non-downloadable software for enforcing mandatory sponsorship disclosure at the infrastructure level; Providing temporary use of online non-downloadable software for tracking permanent creator revenue participation tied to contributed content in sports media; Providing temporary use of online non-downloadable software for cross-modal deployment and orchestration across web platforms, connected television, audio distribution, and physical activation mechanisms in sports markets; providing temporary use of non-downloadable software for analytics and reporting relating to sports media distribution performance, advertising effectiveness, and infrastructure utilization

Owner

• StarLane Enterprises, LLC, Chapel Hill, NC, US

Prosecution history

• 11 Sept 2026 — APPROVED FOR PUB - PRINCIPAL REGISTER
• 14 Jul 2026 — TEAS/EMAIL CORRESPONDENCE ENTERED
• 14 Jul 2026 — CORRESPONDENCE RECEIVED IN LAW OFFICE
• 14 Jul 2026 — TEAS RESPONSE TO OFFICE ACTION RECEIVED
• 12 Jul 2026 — NOTIFICATION OF NON-FINAL ACTION E-MAILED
• 12 Jul 2026 — NON-FINAL ACTION E-MAILED
• 12 Jul 2026 — NON-FINAL ACTION WRITTEN
• 27 Jun 2026 — ASSIGNED TO EXAMINER
• 26 Jun 2026 — NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
• 27 Feb 2026 — APPLICATION FILING RECEIPT MAILED
• 27 Feb 2026 — NEW APPLICATION ENTERED