AI AS A STAKEHOLDER

What this means for you

Not registered yet, but its 05 Feb 2026 filing date beats anything filed after it. If it registers, the owner can stop confusingly similar uses in the classes it covers.

Record

Serial number

99635259

Mark type

Design + words

Filed

05 Feb 2026

Attorney of record

Nicole J. O'Hara

Goods and services

• Class 035 — Advertising and business services: Business consulting and advisory services in the field of corporate reputation, brand management, stakeholder engagement, and corporate communications; business reputation management and improvement services; market research and market intelligence services; business data analysis; compilation, systematization, and analysis of business data relating to corporate and brand reputation derived from artificial intelligence (AI) systems; preparing business reports, scorecards, and benchmarking analyses regarding company perception within AI-generated content; business risk assessment services relating to reputational risk; providing business information and insights in the field of reputational drivers and brand narratives based on outputs of artificial intelligence platforms; marketing consulting in the field of brand messaging and narrative optimization; public relations consultancy
• Class 042 — Scientific and technological services: Software as a service (SaaS) featuring software for collecting, processing, analyzing, scoring, and reporting on artificial intelligence (AI) generated content about companies, brands, and executives; application service provider (ASP) services featuring software for generating dashboards, data visualizations, and analytics regarding AI-derived brand narratives and reputational metrics; computer services, namely, development and implementation of algorithms and models for analyzing AI platform outputs; providing application programming interfaces (APIs) for integrating reputation analytics with enterprise software and data sources; platform as a service (PaaS) featuring computer software platforms for natural language processing, data mining, sentiment analysis, and topic modeling of responses from AI systems; providing temporary use of online non-downloadable software that applies reputation and driver-based frameworks to outputs from AI platforms to measure, benchmark, and visualize corporate perception; technological consulting in the field of AI, namely, evaluation and monitoring of AI platform perceptions of companies

Owner

• Reputation Institute, Inc., Boston, MA, US

Prosecution history

• 20 Feb 2026 — NOTICE OF DESIGN SEARCH CODE E-MAILED
• 20 Feb 2026 — NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
• 05 Feb 2026 — APPLICATION FILING RECEIPT MAILED
• 05 Feb 2026 — NEW APPLICATION ENTERED