PLAY MADE SMARTER
Live / Allowed — Published for opposition (as of 24 Mar 2026)
What this means for you
Approved and waiting on proof of use. It will register unless the applicant drops it, and its 27 Jan 2026 filing date already counts against anyone who files later.
Record
- Serial number
- 99617399
- Mark type
- Stylized text
- Filed
- 27 Jan 2026
- Published for opposition
- 24 Mar 2026
- Attorney of record
- Danica Acosta
Goods and services
- Class 035 — Advertising and business services: Retail and online retail store services featuring alphabet flip board, activity cubes, bilingual flash cards and reader, science kits and activity sets
Owner
- Walmart Apollo, LLC, Bentonville, AR, US
- Walmart Apollo, LLC, Bentonville, AR, US
Prosecution history
- 24 Mar 2026 — OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
- 24 Mar 2026 — PUBLISHED FOR OPPOSITION
- 18 Mar 2026 — NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
- 25 Feb 2026 — APPROVED FOR PUB - PRINCIPAL REGISTER
- 20 Feb 2026 — ASSIGNED TO EXAMINER
- 27 Jan 2026 — APPLICATION FILING RECEIPT MAILED
- 27 Jan 2026 — NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
- 27 Jan 2026 — NEW APPLICATION ENTERED