SMART PLAY
Live / Applied — New application — not yet assigned to an examiner (as of 11 Dec 2025)
What this means for you
Not registered yet, but its 11 Dec 2025 filing date beats anything filed after it. If it registers, the owner can stop confusingly similar uses in the classes it covers.
Record
- Serial number
- 99541880
- Mark type
- Design + words
- Filed
- 11 Dec 2025
- Attorney of record
- Mary Mazzello
Goods and services
- Class 009 — Scientific and electric apparatus: Downloadable and recorded content; Software; Computers and computer hardware; Teaching and instructional apparatus and instruments; Battery chargers; Batteries; Information technology and audio-visual, multimedia and photographic devices; Measuring, detecting, monitoring and controlling devices; Apparatus, instruments and cables for electricity
- Class 016 — Paper goods and printed matter: Printed matter, and stationery and educational supplies; Bags and articles for packaging, wrapping and storage, of paper, cardboard or plastics; instructional and teaching materials
- Class 025 — Clothing: Clothing; footwear; headgear
- Class 028 — Toys and sporting goods: Toys, games, and playthings; Video game apparatus, arcade games, and amusement machines; Festive decorations, party novelties and artificial Christmas trees
- Class 041 — Education and entertainment services: Education, entertainment and sport services; coaching; cultural activities; Entertainment information; education information
Owner
- LEGO HOLDING A/S, BILLUND, DK
Prosecution history
- 11 Dec 2025 — APPLICATION FILING RECEIPT MAILED
- 11 Dec 2025 — NEW APPLICATION ENTERED