COLLEGE AS IT SHOULD BE
Live / Applied — Non-final action mailed (as of 23 Jan 2026)
What this means for you
Not registered yet, but its 21 Nov 2025 filing date beats anything filed after it. If it registers, the owner can stop confusingly similar uses in the classes it covers.
Record
- Serial number
- 99510442
- Mark type
- Stylized text
- Filed
- 21 Nov 2025
- Attorney of record
- James Dickson Phillips III
Goods and services
- Class 036 — Insurance and financial services: Financial services, namely, providing annual merit-based educational scholarships for students to attend college; financing of education projects; provision and financial management of educational scholarships, grants, and fellowships; providing financial assistance for educational programs and services provided by others; charitable fundraising services; financial assistance for study abroad opportunities for college student scholarship recipients
- Class 041 — Education and entertainment services: Educational services, namely, an annual scholarship program in the nature of providing enhanced learning for college students in the fields of education, internships, job opportunities, professional development, service projects and leadership; educational services, namely, providing summer enrichment programs for merit scholarship recipients in outdoor leadership, civic collaboration, international study, and professional internships; educational services, namely sponsoring educational travel; educational services, namely providing symposia, seminars, lectures, podcasts and nondownloadable electronic newsletters on academic subjects, social and cultural topics, and personal growth; providing mentoring services for scholarship recipients
Owner
- The Morehead-Cain Foundation, Chapel Hill, NC, US
Prosecution history
- 23 Jan 2026 — NOTIFICATION OF NON-FINAL ACTION E-MAILED
- 23 Jan 2026 — NON-FINAL ACTION E-MAILED
- 23 Jan 2026 — NON-FINAL ACTION WRITTEN
- 22 Jan 2026 — NOTIFICATION OF NON-FINAL ACTION E-MAILED
- 22 Jan 2026 — NON-FINAL ACTION E-MAILED
- 22 Jan 2026 — NON-FINAL ACTION WRITTEN
- 20 Jan 2026 — ASSIGNED TO EXAMINER
- 21 Nov 2025 — APPLICATION FILING RECEIPT MAILED
- 21 Nov 2025 — NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
- 21 Nov 2025 — NEW APPLICATION ENTERED