MOVIDA
Live / Applied — Non-final action mailed (as of 24 Mar 2026)
What this means for you
Not registered yet, but its 13 Nov 2025 filing date beats anything filed after it. If it registers, the owner can stop confusingly similar uses in the classes it covers.
Record
- Serial number
- 99495403
- Mark type
- Design + words
- Filed
- 13 Nov 2025
- Attorney of record
- Michael T. Smith
Goods and services
- Class 035 — Advertising and business services: Wholesale and retail store services featuring vehicles, vehicle parts, and vehicle accessories; Franchising, namely, consultation and assistance in business management, organization and promotion; Business administration services; Business information services; Product sales information; Provision of information concerning commercial sales; Consulting in sales techniques and sales programmes; Consulting in the field of sales methods, sales management, and sales improvement; Business management advisory services relating to franchising; Business management consulting and advisory services for the car rental industry; Wholesale and retail store services featuring pre-owned vehicles; Commercial management; Fleet management services in the nature of tracking of fleet vehicles for commercial purposes; Logistics management in the field of car rental fleets; Business management of logistics for others; Business advisory services in the field of business franchising, franchise management, vehicle sales
- Class 036 — Insurance and financial services: Car brokerage; Financing services relating to franchising; Franchising services, namely, providing financial information and advice regarding the establishment and/or operation of car rental agencies
- Class 039 — Transportation and storage services: Car rental; Vehicle rental; Vehicle-driving services; Car transport; Bus transport; Car parking; Vehicle towing; Chauffeur services; Rental car reservation; Car sharing services
- Class 045 — Legal and security services: Trademark licensing; Trademark agent services
Owner
- Movida Locação de Veículos S.A., São Paulo SP, BR
Prior registrations
Prosecution history
- 24 Mar 2026 — NOTIFICATION OF NON-FINAL ACTION E-MAILED
- 24 Mar 2026 — NON-FINAL ACTION E-MAILED
- 24 Mar 2026 — NON-FINAL ACTION WRITTEN
- 23 Mar 2026 — ASSIGNED TO EXAMINER
- 18 Mar 2026 — NOTICE OF DESIGN SEARCH CODE E-MAILED
- 18 Mar 2026 — NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
- 13 Nov 2025 — APPLICATION FILING RECEIPT MAILED
- 13 Nov 2025 — NEW APPLICATION ENTERED