Serial 99473791

What this means for you

Approved and waiting on proof of use. It will register unless the applicant drops it, and its 31 Oct 2025 filing date already counts against anyone who files later.

Record

Serial number

99473791

Mark type

Design / logo

Filed

31 Oct 2025

Published for opposition

21 Apr 2026

Attorney of record

MICHELLE LYNN MEHOK

Goods and services

• Class 035 — Advertising and business services: Business administration of consumer loyalty programs; Customer loyalty services and customer club services, for commercial, promotional and/or advertising purposes; Promoting the goods and services of others by means of a loyalty rewards program; Administration of a consumer loyalty program to promote restaurant services and retail services of others; Providing incentive award programs through issuance and processing of loyalty rewards for purchase of a company's goods and services; Administration of a customer loyalty program which provides loyalty enhancements, rewards, perks and awards for frequent use of participating hotels; Administration of a customer loyalty program which provides loyalty enhancements, rewards, perks and awards to customers that make purchases at participating retail, hotel, spa, and restaurant properties and their outlets for the purpose of promoting and rewarding loyalty; Administration of a customer loyalty program which provides frequent customers with the ability to earn loyalty enhancements, rewards, perks and awards on hotel stays, and food and beverages customer that make by making purchases at participating retail, hotel, spa, and restaurant properties and their outlets for the purpose of promoting and rewarding loyalty; Providing incentive award programs for customers through issuance and processing of loyalty rewards for on-line purchase of a company's goods and services
• Class 043 — Restaurant and hotel services: Hotel accommodation services featuring a customer loyalty program; Providing temporary accommodation services featuring a customer loyalty program

Owner

• Pacific Hospitality Group Ventures, Inc., Irvine, CA, US

Prosecution history

• 26 Mar 2026 — APPROVED FOR PUB - PRINCIPAL REGISTER
• 26 Mar 2026 — EXAMINER'S AMENDMENT ENTERED
• 26 Mar 2026 — NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED
• 26 Mar 2026 — EXAMINERS AMENDMENT E-MAILED
• 26 Mar 2026 — EXAMINERS AMENDMENT -WRITTEN
• 23 Mar 2026 — NOTIFICATION OF NON-FINAL ACTION E-MAILED
• 23 Mar 2026 — NON-FINAL ACTION E-MAILED
• 23 Mar 2026 — NON-FINAL ACTION WRITTEN
• 16 Mar 2026 — ASSIGNED TO EXAMINER
• 11 Mar 2026 — NOTICE OF DESIGN SEARCH CODE E-MAILED
• 11 Mar 2026 — NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
• 31 Oct 2025 — APPLICATION FILING RECEIPT MAILED
• 31 Oct 2025 — NEW APPLICATION ENTERED