HOME VALUE PROS

What this means for you

Approved and waiting on proof of use. It will register unless the applicant drops it, and its 26 Sept 2025 filing date already counts against anyone who files later.

Record

Serial number

99413872

Mark type

Stylized text

Filed

26 Sept 2025

Published for opposition

24 Mar 2026

Goods and services

• Class 035 — Advertising and business services: Lead generation services; Marketing services in the nature of lead generation; Providing demand creation and lead generation activities and services; Operating on-line marketplaces featuring homebuyer and homeseller leads for real estate agents; Operating online marketplaces for buyers and sellers of real estate; Provision of an online marketplace for buyers and sellers of real estate; Business intermediary services relating to the matching of various professionals with clients; Matching consumers with professionals in the field of real estate, namely, matching potential home sellers with real estate professionals via an online platform featuring multi-step qualification processes; Confirming scheduled appointments for others in the field of real estate, namely, scheduling consultations between pre-qualified home sellers and agents; Providing sales and lease leads for others in the field of real estate; Providing sales leads for the real estate industry; Providing real estate leads for prospective purchasers; Online advertising and marketing services in the field of real estate, namely, promoting the services of real estate agents through distribution of qualified seller leads via online platform; Real estate marketing services in the field of promoting the services of real estate agents through distribution of qualified seller leads; General business networking referral services, namely, promoting the goods and services of others by passing business leads and referrals among group members; Providing sales leads for others; Operating on-line marketplaces featuring a website for exchanging services with other users, namely, connecting homeowners with real estate professionals; Real estate marketing services; Providing marketing services for real estate professionals, namely, promoting the services of real estate agents; Real estate marketing services in the field of residential homes, condos, luxury homes, luxury apartments, and residential real estate; Providing marketing solutions for real estate professionals; Matching consumers with real estate professionals in the field of real estate services via computer network; Search engine optimization for promoting the websites of others in the field of real estate; Online advertising and marketing services in the field of real estate; Providing an on-line searchable database featuring referrals in the field of real estate, namely, referring homeowners ready to sell to qualified real estate professionals

Owner

• STANDARD LABS US LLC, Dover, DE, US
• STANDARD LABS US LLC, Dover, DE, US

Prosecution history

• 24 Mar 2026 — OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
• 24 Mar 2026 — PUBLISHED FOR OPPOSITION
• 18 Mar 2026 — NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
• 26 Feb 2026 — APPROVED FOR PUB - PRINCIPAL REGISTER
• 25 Feb 2026 — TEAS/EMAIL CORRESPONDENCE ENTERED
• 25 Feb 2026 — CORRESPONDENCE RECEIVED IN LAW OFFICE
• 25 Feb 2026 — TEAS RESPONSE TO OFFICE ACTION RECEIVED
• 21 Feb 2026 — NOTIFICATION OF NON-FINAL ACTION E-MAILED
• 21 Feb 2026 — NON-FINAL ACTION E-MAILED
• 21 Feb 2026 — NON-FINAL ACTION WRITTEN
• 21 Jan 2026 — TEAS/EMAIL CORRESPONDENCE ENTERED
• 21 Jan 2026 — CORRESPONDENCE RECEIVED IN LAW OFFICE
• 21 Jan 2026 — TEAS RESPONSE TO OFFICE ACTION RECEIVED
• 21 Jan 2026 — NOTIFICATION OF NON-FINAL ACTION E-MAILED
• 21 Jan 2026 — NON-FINAL ACTION E-MAILED