CEO THE SHXT OUT OF LIFE

What this means for you

Not registered yet, but its 09 Sept 2025 filing date beats anything filed after it. If it registers, the owner can stop confusingly similar uses in the classes it covers.

Record

Serial number

99382979

Mark type

Stylized text

Filed

09 Sept 2025

Attorney of record

Patrick J. Jennings

Goods and services

• Class 009 — Scientific and electric apparatus: Downloadable and non-downloadable electronic publications in the nature of workbooks, journals, templates, planners, and guides in the fields of personal development, strategic life design, and lifestyle optimization; downloadable audio and video recordings, podcasts, and multimedia content in the fields of personal growth, lifestyle strategy, and empowerment; downloadable graphics and digital templates for use in goal setting, planning, and habit tracking
• Class 016 — Paper goods and printed matter: Printed books, journals, planners, workbooks, and instructional materials in the fields of personal development, strategic life design, and lifestyle optimization
• Class 025 — Clothing: Clothing, namely shirts, t-shirts, sweatshirts, hats, jackets, and activewear; tote bags; hats; socks
• Class 035 — Advertising and business services: Online retail store services featuring apparel, accessories, journals, planners, books, printed materials, and downloadable digital content in the fields of personal development, strategic life design, and lifestyle optimization
• Class 041 — Education and entertainment services: Providing personal and professional development coaching services, namely, instruction in strategic life design, goal setting, personal leadership, relationship optimization, and lifestyle alignment; conducting online and in-person workshops, classes, group programs, and retreats in the fields of purpose, fulfillment, and life optimization; providing downloadable and non-downloadable educational materials, templates, and planning tools; hosting and moderating online communities for peer accountability, mentorship, and skill development; entertainment and educational services, namely, live and recorded speaking engagements, podcasts, video programs, and YouTube content in the fields of personal development, lifestyle strategy, and empowerment
• Class 045 — Legal and security services: Providing information, advice, and resources in the field of personal empowerment, personal accountability, and lifestyle design via a website, online community, downloadable content, and live or virtual events

Owner

• X.KRISTEN INC., Toronto, ON, CA

Prosecution history

• 06 Feb 2026 — NOTIFICATION OF NON-FINAL ACTION E-MAILED
• 06 Feb 2026 — NON-FINAL ACTION E-MAILED
• 06 Feb 2026 — NON-FINAL ACTION WRITTEN
• 30 Jan 2026 — ASSIGNED TO EXAMINER
• 29 Jan 2026 — NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
• 09 Sept 2025 — APPLICATION FILING RECEIPT MAILED
• 09 Sept 2025 — NEW APPLICATION ENTERED