LIFT OR FADE
Live / Allowed — Published for opposition (as of 24 Mar 2026)
What this means for you
Approved and waiting on proof of use. It will register unless the applicant drops it, and its 03 Sept 2025 filing date already counts against anyone who files later.
Record
- Serial number
- 99372133
- Mark type
- Stylized text
- Filed
- 03 Sept 2025
- Published for opposition
- 24 Mar 2026
Goods and services
- Class 009 — Scientific and electric apparatus: Downloadable mobile applications for strength training featuring urgency-based motivation markers in the nature of streak tracking and accountability reminders incorporating gamification elements; downloadable software promoting immediate action in fitness through progress tracking and motivational reinforcement reward systems
- Class 025 — Clothing: Athletic apparel, namely, shirts, shorts, pants, and headwear; clothing, namely, T-shirts, tank tops, sweatshirts and hooded sweatshirts
- Class 041 — Education and entertainment services: Providing online fitness instruction and a continuing educational programs emphasizing immediate action and discipline in the field of strength training; educational services featuring motivational content in the nature of providing classes, seminars, and workshops, about the binary choice between progress and decline; online fitness programs in the nature of providing fitness classes delivered through digital platforms promoting consistent strength-training habits
Owner
- StrengthRx, LLC, Coralville, IA, US
- StrengthRx, LLC, Coralville, IA, US
Prosecution history
- 24 Mar 2026 — OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
- 24 Mar 2026 — PUBLISHED FOR OPPOSITION
- 18 Mar 2026 — NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
- 27 Feb 2026 — APPROVED FOR PUB - PRINCIPAL REGISTER
- 27 Feb 2026 — EXAMINER'S AMENDMENT ENTERED
- 27 Feb 2026 — NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED
- 27 Feb 2026 — EXAMINERS AMENDMENT E-MAILED
- 27 Feb 2026 — EXAMINERS AMENDMENT -WRITTEN
- 02 Feb 2026 — PRELIMINARY/VOLUNTARY AMENDMENT - ENTERED
- 02 Feb 2026 — TEAS VOLUNTARY AMENDMENT RECEIVED
- 27 Jan 2026 — NOTIFICATION OF NON-FINAL ACTION E-MAILED
- 27 Jan 2026 — NON-FINAL ACTION E-MAILED
- 27 Jan 2026 — NON-FINAL ACTION WRITTEN
- 23 Jan 2026 — ASSIGNED TO EXAMINER
- 22 Jan 2026 — NEW APPLICATION OFFICE SUPPLIED DATA ENTERED