HEAT
Live / Applied — Non-final action mailed (as of 23 Jan 2026)
What this means for you
Not registered yet, but its 27 Aug 2025 filing date beats anything filed after it. If it registers, the owner can stop confusingly similar uses in the classes it covers.
Record
- Serial number
- 99361035
- Mark type
- Word mark
- Filed
- 27 Aug 2025
- Attorney of record
- Anil V. George
Goods and services
- Class 041 — Education and entertainment services: Entertainment and educational services in the nature of providing, producing, and distributing ongoing live and on-demand basketball programs and basketball shows via broadcast television, cable television, satellite, radio, webcasts, podcasts, the Internet, and other media in the field of basketball; organizing and conducting live basketball games, events, and exhibitions; instruction in the nature of basketball clinics, basketball coaches clinics, and dance team clinics; providing classes, workshops, seminars and camps in the field of basketball; entertainment services, namely, personal appearances by a costumed mascot or dance team; fan clubs; entertainment services, namely providing a website featuring non-downloadable multimedia material in the nature of sports highlights, news and information in the field of basketball; providing online computer games; entertainment services in the nature of fantasy basketball leagues; providing an online computer database in the field of basketball; providing sports information via social media mobile applications and social media websites; entertainment services, namely, providing an online virtual environment for trading virtual sports trading cards and tokens
Owner
- The Miami Heat Limited Partnership, MIAMI, FL, US
Prior registrations
Prosecution history
- 23 Jan 2026 — NOTIFICATION OF NON-FINAL ACTION E-MAILED
- 23 Jan 2026 — NON-FINAL ACTION E-MAILED
- 23 Jan 2026 — NON-FINAL ACTION WRITTEN
- 16 Jan 2026 — ASSIGNED TO EXAMINER
- 15 Jan 2026 — NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
- 27 Aug 2025 — APPLICATION FILING RECEIPT MAILED
- 27 Aug 2025 — NEW APPLICATION ENTERED