IT'S NOT CLOCKING TO YOU

What this means for you

Approved and waiting on proof of use. It will register unless the applicant drops it, and its 21 Aug 2025 filing date already counts against anyone who files later.

Record

Serial number

99349542

Mark type

Stylized text

Filed

21 Aug 2025

Attorney of record

C. Brandon Browning

Goods and services

• Class 009 — Scientific and electric apparatus: Downloadable audio and video recordings, and audio and video recordings recorded on physical media featuring music and musical performances; CDs, DVDs, and vinyl records featuring music; downloadable multimedia files featuring music and entertainment content, namely, audio and video recordings featuring music and musical performances; downloadable podcasts in the field of music and entertainment; downloadable application software for mobile devices for use in streaming and accessing music and entertainment content; motion picture films, downloadable e-books, and recorded DVDs featuring ongoing television series in the fields of music, comedy, action, adventure, drama and romance, dance, concerts, family and children's entertainment; eyewear, sunglasses, and cases therefor; downloadable ring tones; musical sound recordings; downloadable electronic publications in the nature of books, booklets, magazines, journals, brochures, pamphlets and newsletters, all in the fields of music and subject matters generally related to the entertainment industry, namely, music, movies, television, gaming, music videos, athletics, biographies, drama and comedies
• Class 025 — Clothing: Footwear; Headwear; Tops as clothing; Bottoms as clothing; Infant wear; Nightwear; Beachwear
• Class 035 — Advertising and business services: Retail and on-line retail store services featuring sound recordings, clothing, footwear, headwear, clothing accessories, books and ebooks, drinkware, travel bags, jewelry, stickers, posters, stationery, towels, blankets, key rings, candles, eyewear, ring tones, phone cases, holiday ornaments, and entertainment media; Production and distribution of television commercials
• Class 041 — Education and entertainment services: Providing a website featuring information in the field of music and entertainment; live entertainment in the nature of concerts and theatrical performances; entertainment services, namely, providing online non-downloadable prerecorded music, podcasts in the field of music and entertainment, audio-video recordings featuring musical performances, and online games; providing online non-downloadable books and e-books in the field of music and entertainment; entertainment services, namely, televised, live visual and audio performances by an actor and entertainer; entertainment services in the nature of development, creation, production and post-production services of multimedia entertainment content; entertainment media production services for the internet; production and distribution of television shows; production and distribution of videos in the field of music and entertainment; entertainment services, namely, providing prerecorded music, information in the fields of music and entertainment, commentary and articles about music and entertainment, all online via a global computer network; entertainment services in the nature of television series and online, non-downloadable e-books in the fields of music, comedy, action, adventure, drama and romance, dance, concerts, family and children's entertainment

Owner

• The New Way, LLC, St. Louis, MO, US

Prosecution history

• 27 Mar 2026 — APPROVED FOR PUB - PRINCIPAL REGISTER
• 24 Mar 2026 — TEAS/EMAIL CORRESPONDENCE ENTERED
• 24 Mar 2026 — CORRESPONDENCE RECEIVED IN LAW OFFICE
• 24 Mar 2026 — TEAS RESPONSE TO OFFICE ACTION RECEIVED
• 15 Jan 2026 — NOTIFICATION OF NON-FINAL ACTION E-MAILED
• 15 Jan 2026 — NON-FINAL ACTION E-MAILED
• 15 Jan 2026 — NON-FINAL ACTION WRITTEN
• 12 Jan 2026 — ASSIGNED TO EXAMINER
• 11 Jan 2026 — NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
• 21 Aug 2025 — APPLICATION FILING RECEIPT MAILED
• 21 Aug 2025 — NEW APPLICATION ENTERED