WHAT MATTERS MOST TODAY
Live / Applied — Non-final action mailed (as of 18 Sept 2025)
What this means for you
Not registered yet, but its 28 Apr 2025 filing date beats anything filed after it. If it registers, the owner can stop confusingly similar uses in the classes it covers.
Record
- Serial number
- 99158932
- Mark type
- Stylized text
- Filed
- 28 Apr 2025
Goods and services
- Class 025 — Clothing: For clothing and other items featuring the "What Matters Most Today" or "WMMT" mark,:Clothing: t-shirts, hoodies, sweatshirts, hats, scarves, pants, and other wearable itemsAccessories: tote bags, backpacks, phone cases, stickers, mugs, and other similar productsThe mark consists of the phrase "What Matters Most Today" or the abbreviation "WMMT" printed on various clothing items, accessories, and other goods.
- Class 044 — Medical, beauty and agricultural services: Providing mental health and wellness information
Owner
- What Matter Most Today INC, Germantown, WI, US
Prosecution history
- 17 Dec 2025 — APPLICATION EXTENSION GRANTED/RECEIPT PROVIDED
- 17 Dec 2025 — APPLICATION EXTENSION TO RESPONSE PERIOD - RECEIVED
- 18 Sept 2025 — NOTIFICATION OF NON-FINAL ACTION E-MAILED
- 18 Sept 2025 — NON-FINAL ACTION E-MAILED
- 18 Sept 2025 — NON-FINAL ACTION WRITTEN
- 17 Sept 2025 — ASSIGNED TO EXAMINER
- 08 Sept 2025 — NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
- 28 Apr 2025 — APPLICATION FILING RECEIPT MAILED
- 28 Apr 2025 — NEW APPLICATION ENTERED