HOW MONEY WORKS
Live / Applied — Non-final action mailed (as of 29 Jun 2026)
What this means for you
Not registered yet, but its 14 Feb 2025 filing date beats anything filed after it. If it registers, the owner can stop confusingly similar uses in the classes it covers.
Record
- Serial number
- 99041821
- Mark type
- Design + words
- Filed
- 14 Feb 2025
- Attorney of record
- Alicia Grahn Jones
Goods and services
- Class 009 — Scientific and electric apparatus: Downloadable electronic publications in the nature of books, articles, brochures, and pamphlets in the fields of financial education, management of finances, financial literacy, money management, debt, life insurance, retirement, taxes, home ownership, financial savings, and investments; downloadable educational media, namely, video recordings, multimedia files in the fields of financial education and management of finances
- Class 016 — Paper goods and printed matter: A series of printed books, articles, and pamphlets in the fields of financial education, management of finances, financial literacy, money management, debt, life insurance, retirement, taxes, home ownership, financial savings, and investments
- Class 036 — Insurance and financial services: Providing a website featuring educational information in the fields of finance, management of finances, financial literacy, money management, debt, life insurance, retirement, consumer financing to facilitate home ownership, financial savings, and investments; providing information in the field of finance, management of finances, financial literacy, money management, debt management, life insurance, financial information in the field of retirement plans, financial advice relating to real property acquisition and consumer financing to facilitate home ownership, financial savings, and investments.
- Class 041 — Education and entertainment services: Educational services, namely, providing seminars, classes, workshops, and training in the fields of finance, management of finances, financial literacy, money management, debt, life insurance, retirement, taxes, home ownership, financial savings, and investments and distribution of educational materials in connection therewith; educational and entertainment services, namely a continuing program about financial education accessible via video or a website; production and distribution of videos in the field of financial education, financial literacy, money management, debt, life insurance, retirement, taxes, home ownership, financial savings, and investments
Owner
- Primerica, Inc., Duluth, GA, US
Prosecution history
- 15 Sept 2026 — APPLICATION EXTENSION GRANTED/RECEIPT PROVIDED
- 15 Sept 2026 — APPLICATION EXTENSION TO RESPONSE PERIOD - RECEIVED
- 29 Jun 2026 — NOTIFICATION OF NON-FINAL ACTION E-MAILED
- 29 Jun 2026 — NON-FINAL ACTION E-MAILED
- 29 Jun 2026 — NON-FINAL ACTION WRITTEN
- 26 May 2026 — TEAS/EMAIL CORRESPONDENCE ENTERED
- 26 May 2026 — CORRESPONDENCE RECEIVED IN LAW OFFICE
- 26 May 2026 — TEAS RESPONSE TO OFFICE ACTION RECEIVED
- 22 May 2026 — APPLICATION EXTENSION GRANTED/RECEIPT PROVIDED
- 22 May 2026 — APPLICATION EXTENSION TO RESPONSE PERIOD - RECEIVED
- 25 Feb 2026 — NOTIFICATION OF NON-FINAL ACTION E-MAILED
- 25 Feb 2026 — NON-FINAL ACTION E-MAILED
- 25 Feb 2026 — NON-FINAL ACTION WRITTEN
- 28 Jan 2026 — TEAS/EMAIL CORRESPONDENCE ENTERED
- 28 Jan 2026 — CORRESPONDENCE RECEIVED IN LAW OFFICE