SHIELD PROTOCOL

What this means for you

Approved and waiting on proof of use. It will register unless the applicant drops it, and its 13 Jan 2025 filing date already counts against anyone who files later.

Record

Serial number

98957480

Mark type

Stylized text

Filed

13 Jan 2025

Published for opposition

04 Nov 2025

Attorney of record

Steffan Alexander Lazerow, Esq.

Goods and services

• Class 042 — Scientific and technological services: Non-downloadable platform as a service (PAAS) featuring computer software platforms for assisting users with health and wellness management; Non-downloadable software as a service (SAAS) featuring computer software platforms for assisting users with health and wellness management; Providing temporary use of online non-downloadable computer software for monitoring, recording, tracking and assessing a user's food intake, wellness, and general health; Providing temporary use of on-line nondownloadable computer software for collecting and reporting a user's health and wellness information; Providing temporary use of on-line non-downloadable computer software for providing information related to health and wellness management; Providing temporary use of on-line non-downloadable software and applications using artificial intelligence (AI) for the management, tracking and information related to health and wellness management; Providing a website featuring nondownloadable software for the management, tracking and information related to health and wellness; Non-downloadable platform as a service (PAAS) featuring AI-based computer software platforms for health and wellness management, including tools, data, insights, and information related to consumable or wearable products; Providing temporary use of online non-downloadable computer software for monitoring, recording, tracking and assessing a user's health and wellness and general health and wellness improvement; Software as a service (SAAS) services featuring software for tracking and monitoring health and wellness; Software as a service (SAAS) services analytic platform using artificial intelligence for compiling, managing, analyzing, and disseminating data for use in health and wellness improvement, medical services related to health and wellness improvement, and scientific services related to health and wellness improvement; Providing temporary use of non-downloadable software applications to manage, analyze, retrieve, monitor, track and organize data in the fields of clinical research, health care, health sciences, wellness, blood sugar management, and longevity improvement

Owner

• Atlas Bar, Inc., New York, NY, US
• Atlas Bar, Inc., New York, NY, US

Prosecution history

• 30 Dec 2025 — NOA E-MAILED - SOU REQUIRED FROM APPLICANT
• 04 Nov 2025 — OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
• 04 Nov 2025 — PUBLISHED FOR OPPOSITION
• 29 Oct 2025 — NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
• 06 Oct 2025 — APPROVED FOR PUB - PRINCIPAL REGISTER
• 15 Sept 2025 — TEAS/EMAIL CORRESPONDENCE ENTERED
• 15 Sept 2025 — CORRESPONDENCE RECEIVED IN LAW OFFICE
• 15 Sept 2025 — TEAS RESPONSE TO OFFICE ACTION RECEIVED
• 26 Jun 2025 — NOTIFICATION OF NON-FINAL ACTION E-MAILED
• 26 Jun 2025 — NON-FINAL ACTION E-MAILED
• 26 Jun 2025 — NON-FINAL ACTION WRITTEN
• 23 Jun 2025 — ASSIGNED TO EXAMINER
• 11 Jun 2025 — NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
• 13 Jan 2025 — NEW APPLICATION ENTERED