ZETA IDENTITY GRAPH
Live / Applied — First extension granted (statement of use) (as of 24 Mar 2026)
What this means for you
Not registered yet, but its 19 Dec 2024 filing date beats anything filed after it. If it registers, the owner can stop confusingly similar uses in the classes it covers.
Record
- Serial number
- 98911918
- Mark type
- Stylized text
- Filed
- 19 Dec 2024
- Published for opposition
- 05 Aug 2025
- Attorney of record
- Pamela B. Huff
Goods and services
- Class 035 — Advertising and business services: Marketing services, namely, managing advertising, marketing, and promotional campaigns; Business data analysis, namely, providing real-time business intelligence; Business management analysis namely, reporting progress, providing recommendations for identifying and reporting advertising, marketing, and promotional campaign recommendations and opportunities; Data processing services for business purposes of advertising data, namely, gathering, managing, tracking, analyzing and reporting on customer data, transaction data, location data, event data, demographic data, behavioral information, data on computer network use and users, and data on consumer responses to advertisements and promotional materials; Data driven marketing analysis services in the nature of analyzing customer data, transaction data, location data, event data, demographic data, behavioral information, data on computer network use and users for business purposes, and consumer responses to advertisements and promotional materials to derive behavioral information, intender signals, and data derivatives used to make data- driven decisions and improve marketing strategies; Analyzing business data for optimizing advertising, marketing, and promotional campaigns using artificial intelligence and machine learning to determine insights from proprietary data, first party data, and third party data, optimize marketing efforts, identify business opportunities, generate and personalize marketing content, and manage advertising, marketing, and promotional campaigns
- Class 042 — Scientific and technological services: Providing on-line non-downloadable software for managing advertising, marketing, and promotional campaigns; Providing on-line non-downloadable software for reporting progress, providing recommendations, and managing advertising, marketing, and promotional campaigns unique to the user; Providing on-line non-downloadable software for providing alerts, messages, and visual and audible prompts for identifying and reporting advertising, marketing, and promotional campaign recommendations and opportunities unique to the user; Providing on-line non-downloadable software for providing advertising campaign management services in the nature of tracking, analyzing, and reporting on consumer data, demographics, and consumer behavioral information, computer network use and users for business purposes, and consumer responses to advertisements and promotional materials and for allowing user management of advertising, marketing and promotional campaigns; Providing on-line non-downloadable software that provides users the ability to manage advertising, marketing and promotional campaigns; Providing on-line non-downloadable voice-enabled software that provides users the ability to manage advertising, marketing and promotional campaigns; Providing on-line non-downloadable software for advertising, marketing, and promotional information management
Owner
- Zeta Global Corp., New York, NY, US
- Zeta Global Corp., New York, NY, US
Prior registrations
Prosecution history
- 25 Mar 2026 — NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
- 24 Mar 2026 — SOU EXTENSION 1 GRANTED
- 24 Mar 2026 — SOU EXTENSION 1 FILED
- 24 Mar 2026 — SOU TEAS EXTENSION RECEIVED
- 30 Sept 2025 — NOA E-MAILED - SOU REQUIRED FROM APPLICANT
- 05 Aug 2025 — OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
- 05 Aug 2025 — PUBLISHED FOR OPPOSITION
- 30 Jul 2025 — NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
- 27 Jun 2025 — APPROVED FOR PUB - PRINCIPAL REGISTER
- 09 Jun 2025 — TEAS/EMAIL CORRESPONDENCE ENTERED
- 09 Jun 2025 — CORRESPONDENCE RECEIVED IN LAW OFFICE
- 09 Jun 2025 — TEAS RESPONSE TO OFFICE ACTION RECEIVED
- 05 Jun 2025 — NOTIFICATION OF NON-FINAL ACTION E-MAILED
- 05 Jun 2025 — NON-FINAL ACTION E-MAILED
- 05 Jun 2025 — NON-FINAL ACTION WRITTEN