STYLE DNA

Live / Allowed — Publication / registration review complete (as of 23 Mar 2026)

What this means for you

Approved and waiting on proof of use. It will register unless the applicant drops it, and its 11 Dec 2024 filing date already counts against anyone who files later.

Record

Serial number
98897999
Mark type
Stylized text
Filed
11 Dec 2024
Published for opposition
14 Apr 2026
Attorney of record
George S. Bardmesser

Goods and services

  • Class 009 — Scientific and electric apparatus: Downloadable software for imitating a professional stylist to decode a user's unique appearance based on a user's existing wardrobe, in order to guide the user's fashion shopping to recommend clothing can be paired with the user's own wardrobe items, align with the user's style profile, and flatter the user's body type
  • Class 042 — Scientific and technological services: Providing online non-downloadable software that utilizes artificial intelligence (AI) that permits user to take a photo of an item in a store and analyzes if it matches the user's style and how it can be paired with the user's own wardrobe items; Providing online non-downloadable software that utilizes artificial intelligence (AI) to enable clients to upload photos of their clothing items and mix and match them into outfits for various occasions; Providing online non-downloadable software that utilizes artificial intelligence (AI) to recognize the best colors, patterns, shapes and fabrics that match a customer's appearance, and create their style profile and style guide for cuts, patterns and fabrics that flatter their body type
  • Class 045 — Legal and security services: Providing online personal stylist services, namely, evaluating the physical attributes and fashion styles of the client and recommending clothing and accessories sold at online retail stores of others to achieve the personal style image desired by the client

Owner

Prosecution history

  • 17 Mar 2026 — APPROVED FOR PUB - PRINCIPAL REGISTER
  • 08 Dec 2025 — ASSIGNED TO EXAMINER
  • 16 Nov 2025 — SUSPENSION CHECKED - TO ATTORNEY FOR ACTION
  • 15 May 2025 — NOTIFICATION OF LETTER OF SUSPENSION E-MAILED
  • 15 May 2025 — LETTER OF SUSPENSION E-MAILED
  • 15 May 2025 — SUSPENSION LETTER WRITTEN
  • 14 May 2025 — TEAS/EMAIL CORRESPONDENCE ENTERED
  • 14 May 2025 — CORRESPONDENCE RECEIVED IN LAW OFFICE
  • 14 May 2025 — TEAS RESPONSE TO OFFICE ACTION RECEIVED
  • 13 May 2025 — NOTIFICATION OF NON-FINAL ACTION E-MAILED
  • 13 May 2025 — NON-FINAL ACTION E-MAILED
  • 13 May 2025 — NON-FINAL ACTION WRITTEN
  • 12 May 2025 — TEAS/EMAIL CORRESPONDENCE ENTERED
  • 12 May 2025 — CORRESPONDENCE RECEIVED IN LAW OFFICE
  • 12 May 2025 — TEAS RESPONSE TO OFFICE ACTION RECEIVED

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