SHE-ESTA

Live / Allowed — Notice of allowance issued (as of 11 Nov 2025)

What this means for you

Approved and waiting on proof of use. It will register unless the applicant drops it, and its 02 Oct 2024 filing date already counts against anyone who files later.

Record

Serial number
98782430
Mark type
Stylized text
Filed
02 Oct 2024
Published for opposition
16 Sept 2025
Attorney of record
Sarah E. Bro

Goods and services

  • Class 003 — Cosmetics and cleaning preparations: Non-medicated skin care preparations; skin cleansers; sunscreen preparations; cosmetics; makeup
  • Class 005 — Pharmaceuticals: Dietary and nutritional supplements; vitamins
  • Class 009 — Scientific and electric apparatus: Downloadable computer application software for mobile devices to facilitate access to information in the fields of party planning, event hosting, entertainment, fashion, beauty, fitness, health, nutrition, and wellness; Downloadable mobile software applications for locating retail stores, bookmarking favorite stores and creating a shopping checklist for party and event planning; Downloadable mobile software applications for creating, managing, and sharing to-do lists; downloadable software for online shopping and creating checklists; downloadable party games software; downloadable printable stationery materials, namely, greeting cards and invitations; electronic shopping list notepads; electronic checklist notepads; downloadable electronic greeting cards
  • Class 016 — Paper goods and printed matter: Personal organizers and printed daily planners for use in planning, organizing, executing, and managing events, parties and projects; books and printed resources, namely, printed notebooks and personal organizers for use in relation to planning, organizing, executing, and managing events, parties, and projects; printed notebooks; printed day planners; printed shopping list notepads; printed checklist notepads; printed recipe cards; party decorations of paper; gift wrapping paper; printed greeting cards; printed invitations
  • Class 028 — Toys and sporting goods: Gymnastic, fitness, and sporting articles, namely, waist trimmer exercise belts, exercise bands, stretch bands, exercise straps that are affixed to doors for performance of various exercise using body weight resistance, jump ropes, and exercise weights; fitness equipment, namely, straps used for yoga and other physical fitness activities, resistance bands and weights; party games
  • Class 035 — Advertising and business services: Promoting the goods and services of others by means of operating an on-line marketplace with links to the retail websites of others; online retail store services featuring fitness and exercise products, party planning resources, home décor, party decorations, and gift wrapping products; Event planning for marketing, branding, promoting or advertising the goods and services of others; Event planning for marketing, branding, promoting or advertising the goods and services of others consultation; Providing a website featuring information in the fields of event hosting for marketing, branding, promoting or advertising the goods and services of others
  • Class 041 — Education and entertainment services: Party and special event planning for social entertainment purposes services; Party and special event planning for social entertainment purposes consultation; Providing a website featuring information in the fields of party planning, social entertainment event hosting, music playlists, party games for entertainment purposes, cooking instruction, entertainment, and fitness; providing a website featuring online non-downloadable audiovisual recordings in the fields of party planning, event hosting, entertainment, fashion, beauty, and fitness; party planning services, namely, music playlist curation
  • Class 042 — Scientific and technological services: Computer services, namely, providing a website for others that automates party and entertainment events management information consisting of guest lists, guest information, restaurant information, gift registry information, and invitation RSVPs; Providing temporary use of online non-downloadable computer application software for mobile devices to facilitate access to information in the fields of party planning, event hosting, entertainment, fashion, beauty, fitness, health, nutrition, and wellness
  • Class 043 — Restaurant and hotel services: Providing a website featuring information in the field of recipes and cooking
  • Class 044 — Medical, beauty and agricultural services: Providing information in the fields of health, nutrition, and wellness; providing a website featuring information in the fields of beauty, health, nutrition, and wellness; Providing a website featuring information in the field of beauty
  • Class 045 — Legal and security services: Providing a website featuring information in the field of fashion

Owner

Prosecution history

  • 11 Nov 2025 — NOA E-MAILED - SOU REQUIRED FROM APPLICANT
  • 16 Sept 2025 — OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
  • 16 Sept 2025 — PUBLISHED FOR OPPOSITION
  • 10 Sept 2025 — NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
  • 20 Aug 2025 — APPROVED FOR PUB - PRINCIPAL REGISTER
  • 20 Aug 2025 — EXAMINER'S AMENDMENT ENTERED
  • 20 Aug 2025 — NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED
  • 20 Aug 2025 — EXAMINERS AMENDMENT E-MAILED
  • 20 Aug 2025 — EXAMINERS AMENDMENT -WRITTEN
  • 20 Aug 2025 — PREVIOUS ALLOWANCE COUNT WITHDRAWN
  • 12 Aug 2025 — WITHDRAWN FROM PUB - OG REVIEW QUERY
  • 11 Jul 2025 — APPROVED FOR PUB - PRINCIPAL REGISTER
  • 09 Jul 2025 — TEAS/EMAIL CORRESPONDENCE ENTERED
  • 08 Jul 2025 — CORRESPONDENCE RECEIVED IN LAW OFFICE
  • 08 Jul 2025 — TEAS RESPONSE TO OFFICE ACTION RECEIVED

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