PLAYBOOK EXPERIENCE

What this means for you

Not registered yet, but its 30 Aug 2024 filing date beats anything filed after it. If it registers, the owner can stop confusingly similar uses in the classes it covers.

Record

Serial number

98727609

Mark type

Stylized text

Filed

30 Aug 2024

Published for opposition

20 May 2025

Attorney of record

Joel E. Tragesser

Goods and services

• Class 035 — Advertising and business services: Administering group purchasing programs and other discount programs, namely negotiating with providers of insurance, banking, credit card processing, travel and transportation services, to enable participant members of a business community to obtain discounts on the purchase of those services from others; Arranging and conducting special events, parties, camps, concerts and travel for business purposes; Assistance and advice regarding business location; Business advisory services in the fields of interior design and urban planning design of spas, fitness centers, shared community spaces, and cafés; Business development services, namely, providing start-up support for businesses of others; Business information services; Business management of commercial gyms, corporate gyms, health clubs, and fitness centers for others, namely, relating to pre-opening, staffing, marketing, and daily operation of gyms, health clubs, and fitness centers in standalone commercial facilities, commercial real estate properties, residential communities, hotels, and resorts; Business management of spas for others, namely, relating to pre-opening, staffing, marketing, and daily operation of spas in standalone facilities, hotels, resorts, communities, and luxury condominiums; Business management of spas, fitness centers, pools, shared community spaces, and cafés for others; Business operation of commercial real estate, offices and office space for others; Business operation of commercial real estate, offices and office space for others, namely, shared office venues with conference facilities; Computer-assisted business information and research services; Incubation services, namely, providing office space containing business equipment to emerging, start-up and existing companies; Incubation services, namely, providing work space containing business equipment to emerging, start-up and existing companies; Managing and operating business conference centers for others; Market analysis and research services in the nature of competitive analysis and consumer psychographic analysis in the field of spas, fitness centers, shared community spaces, and cafés; Market analysis services in the nature of amenities, namely, spas, fitness centers, shared community spaces, and cafés; Procurement, namely, purchasing furniture, fixtures, and equipment for spas and commercial and corporate gyms and fitness centers; Providing co-working facilities equipped with private offices, office equipment, mailroom, printing center, receptionist, kitchen, meeting rooms, telecommunications equipment and other office amenities; Providing facilities for business meetings; Providing facilities for business meetings and business events; providing office support services; Providing office-share services in the nature of providing facilities for the use of office equipment
• Class 036 — Insurance and financial services: Financial services, namely, asset management services; Investment advisory and management services; Providing real estate and financial information by electronic means; Rental of office space
• Class 037 — Building construction and repair services: Maintenance services for furniture, fixtures, and equipment for spas along with commercial and corporate gyms and fitness centers
• Class 041 — Education and entertainment services: Arranging, organizing, conducting and hosting social entertainment events; Arranging, organizing, conducting, and hosting social entertainment events, namely, fitness classes, cooking classes, social mixers, sporting leagues, holiday-themed events, summer camps, pet events, food and drink tasting events, and new tenant mixers; Electronic publication of blogs, brochures, magazines, and newsletters on a wide variety of topics; Entertainment and educational services, namely, organizing, conducting and arranging training, classes, seminars, workshops, conferences and exhibitions in the fields of business, technology and social networking
• Class 042 — Scientific and technological services: Consulting services in the field of planning and layout design services for spas, fitness centers, shared community spaces, and cafés; Computer services, namely, cloud hosting provider services; Computer services, namely, creating an on-line community for registered users to participate in discussions, get feedback from their peers, form virtual communities, and engage in business and social networking; Computer services, namely, hosting on-line web facilities for others for organizing and conducting online introductions, meetings, gatherings and interactive discussions; Computer services, namely, on-site and remote management of IT systems of others; installation, updating and maintenance of computer software; providing online non-downloadable computer software platforms featuring a web-based on-line portal for customers to participate in business and social networking, engage in virtual communities, manage membership in a co-working and private office facilities service, request and manage office assignments, reserve conference rooms, control employees' user access, order printing services, and sign up and pay for vendor services such as catering, benefits and health insurance; Technical support services, namely, troubleshooting in the nature of diagnosing computer hardware and software problems; Technical support services, namely, troubleshooting of computer software problems

Owner

• LulaFit, Inc., Chicago, IL, US
• LulaFit, Inc., Chicago, IL, US

Prosecution history

• 25 Aug 2026 — NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
• 24 Aug 2026 — STATEMENT OF USE PROCESSING COMPLETE
• 16 Jun 2026 — USE AMENDMENT FILED
• 24 Aug 2026 — SOU EXTENSION 2 GRANTED
• 13 Jul 2026 — SOU EXTENSION 2 FILED
• 24 Aug 2026 — CASE ASSIGNED TO INTENT TO USE PARALEGAL
• 14 Jul 2026 — SOU TEAS EXTENSION RECEIVED
• 16 Jun 2026 — TEAS STATEMENT OF USE RECEIVED
• 12 Jan 2026 — NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
• 12 Jan 2026 — SOU EXTENSION 1 GRANTED
• 12 Jan 2026 — SOU EXTENSION 1 FILED
• 12 Jan 2026 — SOU TEAS EXTENSION RECEIVED
• 15 Jul 2025 — NOA E-MAILED - SOU REQUIRED FROM APPLICANT
• 20 May 2025 — OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
• 20 May 2025 — PUBLISHED FOR OPPOSITION