BLUEPRINT BRYAN JOHNSON

What this means for you

Not registered yet, but its 02 Aug 2024 filing date beats anything filed after it. If it registers, the owner can stop confusingly similar uses in the classes it covers.

Record

Serial number

98680812

Mark type

Stylized text

Filed

02 Aug 2024

Attorney of record

John Paul Oleksiuk

Goods and services

• Class 003 — Cosmetics and cleaning preparations: Cosmetics; sunscreen preparations
• Class 009 — Scientific and electric apparatus: Downloadable and recorded computer software for use in electronic storage of data in the fields of fitness, exercise, sleep, health, and wellness; downloadable computer software for sensing, monitoring, tracking, measuring, recording, displaying, storing, and transmitting biometric data, heart rate, pulse rate, blood pressure, calories burned, body temperature, physical activity level, body movement, distance, altitude, speed, steps taken, and health information; downloadable and recorded computer software for receiving processing, analyzing, and transmitting user health, sleep, and fitness data; downloadable and recorded computer software for use in receiving recommendations and referrals for providers of healthcare and health and wellness services; downloadable and recorded computer communications software for connecting patients and providers of healthcare and health and wellness services; downloadable and recorded computer software for transmitting social networking messages among users in the field of health and wellness; downloadable and recorded computer software that enables users to retrieve and read online articles concerning the science of healthy living and longevity; downloadable and recorded computer software for enabling users to receive personalized recommendations in the medical, healthcare, and wellness fields; downloadable and recorded computer software that transmits information to users regarding health, wellness, and nutrition; downloadable and recorded computer software that allows users to assess their habits in the areas of health, nutrition, and wellness; downloadable and recorded computer software for tracking and managing user health and wellness data for modeling behavior changes to enable users to improve their health and wellness; downloadable and recorded computer software for tracking, collecting and analyzing health data for use in conducting health risk assessments, recommending preventative health measures, condition management, and tracking behavior modification; downloadable and recorded computer software for use in connection with health and wellness, namely, health and wellness software for tracking and managing user health data featuring a virtual reward system for integrating gaming into fitness, providing motivational messages, sharing messages and performance with other users, and achieving fitness and behavioral benchmarks, for encouraging users to engage in healthy behavior
• Class 029 — Meats and processed foods: Nut puree; nut butters, namely, walnut butter, macadamia nut butter, mixed nut butter, and other tree nut butter; snack mix consisting of dehydrated fruit and processed nuts
• Class 030 — Staple foods: Cocoa powder; chocolate; pudding powder, namely, instant pudding mixes
• Class 041 — Education and entertainment services: Organizing, arranging, and conducting sporting events, namely, running, rock climbing, weightlifting, dancing, swimming, cycling and wellness events; Organizing, arranging, and conducting running and walking events; conducting entertainment exhibitions in the nature of health and wellness events; Conducting and arranging health and wellness events for entertainment and education purposes and distributing educational materials in connection therewith
• Class 042 — Scientific and technological services: Testing, analysis and evaluation of the services of others to determine conformity with certification standards; testing, analysis and evaluation of the goods of others to determine conformity with certification standards; providing temporary use of online non-downloadable software for use in electronic storage of data in the fields of fitness, exercise, sleep, health, and wellness; providing temporary use of online non-downloadable software for sensing, monitoring, tracking, measuring, recording, displaying, storing, and transmitting biometric data, heart rate, pulse rate, blood pressure, calories burned, body temperature, physical activity level, body movement, distance, altitude, speed, steps taken, and health information; providing temporary use of online non-downloadable software for receiving, processing, analyzing, and transmitting user health, sleep, and fitness data; providing temporary use of online non-downloadable software for use in receiving recommendations and referrals for providers of healthcare and health and wellness services; providing temporary use of online non-downloadable communications software for connecting patients and providers of healthcare and health and wellness services; providing temporary use of online non-downloadable software for transmitting social networking messages among users in the field of health and wellness; providing temporary use of online non-downloadable software that enables users to retrieve and read online articles concerning the science of healthy living and longevity; providing temporary use of online non-downloadable software for enabling users to receive personalized recommendations in the medical, healthcare, and wellness fields; providing temporary use of online non-downloadable software that transmits information to users regarding health, wellness, and nutrition; providing temporary use of online non-downloadable software that allows users to assess their habits in the areas of health, nutrition, and wellness; providing temporary use of online non-downloadable software for tracking and managing user health and wellness data for modeling behavior changes to enable users to improve their health and wellness; providing temporary use of online non-downloadable software for tracking, collecting and analyzing health data for use in conducting health risk assessments, recommending preventative health measures, condition management, and tracking behavior modification; providing temporary use of online non-downloadable software for improving health and wellness, namely, online non-downloadable software for tracking and managing user health data featuring a virtual reward system for integrating gaming into fitness, providing motivational messages, sharing messages and performance with other users, and achieving fitness and behavioral benchmarks, for encouraging users to engage in healthy behavior
• Class 044 — Medical, beauty and agricultural services: blood testing services being medical analysis services for diagnostic and treatment purposes provided by medical laboratories; biomedical testing being medical testing services; health assessment services; medical information, namely, providing informational reports based upon results of laboratory testing for health screening and health assessment purposes; medical information, namely, providing health and wellness assessments; providing information in the field of health and wellness

Owner

• Continuance LLC, Los Angeles, CA, US

Prosecution history

• 17 Feb 2026 — APPLICATION EXTENSION GRANTED/RECEIPT PROVIDED
• 17 Feb 2026 — APPLICATION EXTENSION TO RESPONSE PERIOD - RECEIVED
• 18 Nov 2025 — NOTIFICATION OF FINAL REFUSAL EMAILED
• 18 Nov 2025 — FINAL REFUSAL E-MAILED
• 18 Nov 2025 — FINAL REFUSAL WRITTEN
• 30 Sept 2025 — TEAS/EMAIL CORRESPONDENCE ENTERED
• 30 Sept 2025 — CORRESPONDENCE RECEIVED IN LAW OFFICE
• 30 Sept 2025 — TEAS RESPONSE TO OFFICE ACTION RECEIVED
• 30 Jun 2025 — APPLICATION EXTENSION GRANTED/RECEIPT PROVIDED
• 30 Jun 2025 — APPLICATION EXTENSION TO RESPONSE PERIOD - RECEIVED
• 31 Mar 2025 — NOTIFICATION OF NON-FINAL ACTION E-MAILED
• 31 Mar 2025 — NON-FINAL ACTION E-MAILED
• 31 Mar 2025 — NON-FINAL ACTION WRITTEN
• 20 Feb 2025 — ASSIGNED TO EXAMINER
• 19 Feb 2025 — NEW APPLICATION OFFICE SUPPLIED DATA ENTERED