IRRESISTIBLY GOOD
Live / Applied — Second extension granted (statement of use) (as of 12 Nov 2025)
What this means for you
Not registered yet, but its 12 Feb 2024 filing date beats anything filed after it. If it registers, the owner can stop confusingly similar uses in the classes it covers.
Record
- Serial number
- 98401709
- Mark type
- Stylized text
- Filed
- 12 Feb 2024
- Published for opposition
- 08 Oct 2024
- Attorney of record
- Paul C. Llewellyn
Goods and services
- Class 005 — Pharmaceuticals: Non-dairy protein supplement shakes; Beverages containing probiotics for use as a nutritional supplement.
- Class 029 — Meats and processed foods: Plant-based milk substitutes; non-dairy milk substitutes; milk substitutes; non-dairy creamer; non-dairy whipping and heavy creams; non-dairy yogurt drinks; yogurt-based beverages; yogurt-based beverages with probiotics; non-dairy milk substitutes containing probiotics and prebiotics; non-dairy cheese; non-dairy spreadable cheese; non-dairy shakes.
- Class 030 — Staple foods: Coffee; cold brew coffee; coffee-based beverages; concentrated cold brew coffee; coffee-based beverages, namely, coffee blends also containing cordyceps, mushrooms and mushroom extracts; tea-based non-dairy milk tea; beverages with a tea base; ice cream substitutes, namely, plant-based and non-dairy ice cream and ice cream novelties.
- Class 032 — Light beverages: Fruit-based beverages; fruit juices; smoothies; coconut water; coconut-based beverages not being milk substitutes.
Owner
- Califia Farms, LLC, Los Angeles, CA, US
- Califia Farms, LLC, Los Angeles, CA, US
Prosecution history
- 13 Nov 2025 — NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
- 12 Nov 2025 — SOU EXTENSION 2 GRANTED
- 12 Nov 2025 — SOU EXTENSION 2 FILED
- 12 Nov 2025 — SOU TEAS EXTENSION RECEIVED
- 08 Oct 2025 — TEAS WITHDRAWAL OF ATTORNEY RECEIVED-FIRM RETAINS
- 08 Oct 2025 — TEAS CHANGE OF CORRESPONDENCE RECEIVED
- 08 Oct 2025 — ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
- 08 Oct 2025 — TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
- 15 May 2025 — NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
- 14 May 2025 — SOU EXTENSION 1 GRANTED
- 14 May 2025 — SOU EXTENSION 1 FILED
- 14 May 2025 — SOU TEAS EXTENSION RECEIVED
- 19 Nov 2024 — NOA E-MAILED - SOU REQUIRED FROM APPLICANT
- 08 Oct 2024 — OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
- 08 Oct 2024 — PUBLISHED FOR OPPOSITION