AMERICAN FIRST FINANCE

Live / Registered — Registered (as of 11 Nov 2025)

What this means for you

Registered since 11 Nov 2025. The owner can stop confusingly similar uses in the classes it covers.

Record

Serial number
98165284
Registration number
8024334
Mark type
Design + words
Filed
05 Sept 2023
Published for opposition
22 Oct 2024
Registered
11 Nov 2025
Attorney of record
Pamela B. Huff

Goods and services

  • Class 036 — Insurance and financial services: Financing services; Consumer lending services; Financing of purchases; Lease-purchase financing; Providing lease, lease-to-own, and rent-to-own financing services to merchants and consumers in the fields of consumer and durable goods, auto repair, health care goods and services, pet care goods and services, recreational goods, travel, and home repair; Financing services, namely, providing a consumer financing and leasing platform for retailers; Financing services, namely, processing financing applications, conducting risk analysis and providing approval or disapproval decisions at a point of sale; Financial transaction services, namely, providing secure commercial transactions and payment options; Financing services in the nature of lease and lease-to-own financing services provided via global communication networks, portable and wireless networks, and various platforms across multiple forms of media; Providing financial information; Financial research and information services; Providing a website featuring information in the field of financing
  • Class 042 — Scientific and technological services: Providing on-line non-downloadable computer software for financing services, namely, for retailers and consumers to provide, process, analyze, facilitate, administer and manage financing, lease and lease-purchase transactions for consumer and durable goods, auto repair, health care, pet care, recreation, travel, and home repair; Providing temporary use of online non-downloadable software to retailers and consumers to arrange for and facilitate the financing of consumer and durable goods, auto repair, health care, pet care, recreation, travel, and home repair; Platform as a service (PAAS) featuring computer software platforms for retailers and consumers to provide, process, analyze, facilitate, administer and manage financing, lease and lease-purchase transactions for consumer and durable goods, auto repair, health care, pet care, recreation, travel, and home repair; Providing a secure electronic online system featuring technology that allows retailers and consumers to access lease- purchase, lease-to-own, lease and rent-to-own financing services; software as a service (saas) services featuring computer software for retailers to provide consumers access to financing, leasing and payment options at a point of sale; Software as a service (SAAS) services featuring software for collecting, processing, analyzing and reporting financial information and data; Providing a web site featuring non-downloadable software for retailers and consumers for financing of goods and services; Financing services, namely, providing a consumer financing and leasing computer software platform for retailers to provide, process, analyze, facilitate, administer and manage financing, lease and lease-purchase transactions for consumer and durable goods, auto repair, health care, pet care, recreation, travel, and home repair

Owner

Prosecution history

  • 11 Nov 2025 — NOTICE OF REGISTRATION CONFIRMATION EMAILED
  • 11 Nov 2025 — REGISTERED-PRINCIPAL REGISTER
  • 18 Oct 2025 — NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED
  • 18 Oct 2025 — ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED
  • 16 Oct 2025 — TEAS/EMAIL CORRESPONDENCE ENTERED
  • 16 Oct 2025 — CORRESPONDENCE RECEIVED IN LAW OFFICE
  • 16 Oct 2025 — ASSIGNED TO LIE
  • 08 Oct 2025 — TEAS RESPONSE TO OFFICE ACTION RECEIVED
  • 07 Oct 2025 — NOTIFICATION OF NON-FINAL ACTION E-MAILED
  • 07 Oct 2025 — NON-FINAL ACTION E-MAILED
  • 07 Oct 2025 — SU - NON-FINAL ACTION - WRITTEN
  • 03 Oct 2025 — NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
  • 02 Oct 2025 — STATEMENT OF USE PROCESSING COMPLETE
  • 04 Apr 2025 — USE AMENDMENT FILED
  • 02 Oct 2025 — SOU EXTENSION 1 GRANTED

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