THIS IS ME . . . NOW
Live / Applied — Second extension granted (statement of use) (as of 14 Jan 2026)
What this means for you
Not registered yet, but its 28 Aug 2023 filing date beats anything filed after it. If it registers, the owner can stop confusingly similar uses in the classes it covers.
Record
- Serial number
- 98153184
- Mark type
- Stylized text
- Filed
- 28 Aug 2023
- Published for opposition
- 31 Dec 2024
- Attorney of record
- Alan N. Sutin
Goods and services
- Class 003 — Cosmetics and cleaning preparations: Fragrances; cosmetics; non-medicated skin care preparations
- Class 009 — Scientific and electric apparatus: Musical sound and video recordings; digital collectibles in the nature of downloadable music files, image files of clothing, eyewear, handbags, jewelry, fragrances, cosmetics, celebrity performing artists, and avatars and video files in the fields of musical performances, music videos, and motion pictures authenticated by non-fungible tokens (NFTs)
- Class 025 — Clothing: T-shirts, sweatshirts, hats
- Class 041 — Education and entertainment services: Live musical performances, personal appearances by a celebrity performing artist; websites featuring entertainment information and non-downloadable musical performances
Owner
- JLO Holding Company, LLC, Sherman Oaks, CA, US
- JLO Holding Company, LLC, Sherman Oaks, CA, US
Prosecution history
- 15 Jan 2026 — NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
- 14 Jan 2026 — SOU EXTENSION 2 GRANTED
- 14 Jan 2026 — SOU EXTENSION 2 FILED
- 14 Jan 2026 — SOU TEAS EXTENSION RECEIVED
- 14 Aug 2025 — NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
- 13 Aug 2025 — SOU EXTENSION 1 GRANTED
- 13 Aug 2025 — SOU EXTENSION 1 FILED
- 13 Aug 2025 — SOU TEAS EXTENSION RECEIVED
- 25 Feb 2025 — NOA E-MAILED - SOU REQUIRED FROM APPLICANT
- 31 Dec 2024 — OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
- 31 Dec 2024 — PUBLISHED FOR OPPOSITION
- 25 Dec 2024 — NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
- 04 Dec 2024 — APPROVED FOR PUB - PRINCIPAL REGISTER
- 04 Dec 2024 — EXAMINER'S AMENDMENT ENTERED
- 04 Dec 2024 — NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED