SIMPLICITY DIRECT
Live / Applied — Fourth extension granted (statement of use) (as of 01 Dec 2025)
What this means for you
Not registered yet, but its 25 May 2023 filing date beats anything filed after it. If it registers, the owner can stop confusingly similar uses in the classes it covers.
Record
- Serial number
- 98012924
- Mark type
- Stylized text
- Filed
- 25 May 2023
- Published for opposition
- 24 Oct 2023
- Attorney of record
- Peter J. Hardin, Esq.
Goods and services
- Class 035 — Advertising and business services: providing insurance agent referrals for life insurance, annuities and other financial produces; insurance lead collection and matching services, namely, matching consumer requests for insurance policy quotes collected over the internet to insurance carrier partners, agents and agencies interested in those requests; promotion and marketing services in the field of insurance
- Class 036 — Insurance and financial services: providing educational information in the field of insurance
Owner
- Simplicity Financial Marketing Holdings, Inc., Summit, NJ, US
- Simplicity Financial Marketing Holdings, Inc., Summit, NJ, US
Prosecution history
- 02 Dec 2025 — NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
- 01 Dec 2025 — SOU EXTENSION 4 GRANTED
- 01 Dec 2025 — SOU EXTENSION 4 FILED
- 01 Dec 2025 — SOU TEAS EXTENSION RECEIVED
- 15 May 2025 — NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
- 14 May 2025 — SOU EXTENSION 3 GRANTED
- 14 May 2025 — SOU EXTENSION 3 FILED
- 14 May 2025 — SOU TEAS EXTENSION RECEIVED
- 15 Jan 2025 — ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
- 10 Dec 2024 — NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
- 10 Dec 2024 — SOU EXTENSION 2 GRANTED
- 12 Nov 2024 — SOU EXTENSION 2 FILED
- 09 Dec 2024 — CASE ASSIGNED TO INTENT TO USE PARALEGAL
- 12 Nov 2024 — SOU TEAS EXTENSION RECEIVED
- 18 Oct 2024 — TEAS WITHDRAWAL OF ATTORNEY RECEIVED-FIRM RETAINS