BUILT FOR WHAT MATTERS
Live / Registered — Registered (as of 17 Jan 2023)
What this means for you
Registered since 17 Jan 2023. The owner can stop confusingly similar uses in the classes it covers.
Record
- Serial number
- 97398377
- Registration number
- 6957571
- Mark type
- Stylized text
- Filed
- 06 May 2022
- Published for opposition
- 01 Nov 2022
- Registered
- 17 Jan 2023
- Attorney of record
- Mark A. Jansen
Goods and services
- Class 035 — Advertising and business services: Marketing services; advertising services, namely, placement and dissemination of advertising for others via an on-line communications network; business marketing, promotions, and advertising consulting services; advertising consultation in the nature of tracking, analyzing, and reporting on consumer data, demographics, and consumer behavioral information, computer network use and users for business purposes, and consumer responses to advertisements and promotional materials; management and compilation of computerized databases, namely, creating and managing customer lists and customer data in a computer database for others; conducting market research and consumer research; consumer purchase and behavior research services; advertising research services; advertising and advertisement services; advertising by transmission of online publicity for third parties through electronic communications networks; advertising via electronic media and specifically the internet; dissemination of advertising for others via the internet; mediation of advertising; media research services, namely, providing an online computer database in the field of consumer audience viewership of advertising, advertising sales effectiveness, and selection of media to optimize sales results for business purposes
- Class 042 — Scientific and technological services: Providing online non-downloadable software for tracking, managing, and optimizing advertising and promotional campaigns, and calculating return on investment in connection with the same; providing online non-downloadable software for tracking website traffic, e-commerce activity, customer loyalty, and sales conversion rates; providing online non-downloadable software for managing, collecting, monitoring and analyzing blog and website traffic, user preferences and links in real time; design and development services for others of software for managing, collecting, monitoring and analyzing blog and website traffic, user preferences and links; software-as-a-service (SaaS) services featuring software for digital media measurement, website audience analysis and advertising; software-as-a-service (SaaS) in the field of web analytics to host software that collects, manages, integrates, analyzes, monitors, and tracks the performance of websites through web user behavior
Owner
- THE TRADE DESK, INC., VENTURA, CA, US
- The Trade Desk, Inc., Ventura, CA, US
- The Trade Desk, Inc., Ventura, CA, US
- The Trade Desk, Inc., Ventura, CA, US
Prosecution history
- 22 Jan 2025 — ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
- 27 Nov 2024 — AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP
- 17 Jan 2023 — NOTICE OF REGISTRATION CONFIRMATION EMAILED
- 17 Jan 2023 — REGISTERED-PRINCIPAL REGISTER
- 01 Nov 2022 — OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
- 01 Nov 2022 — PUBLISHED FOR OPPOSITION
- 12 Oct 2022 — NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
- 27 Sept 2022 — APPROVED FOR PUB - PRINCIPAL REGISTER
- 27 Sept 2022 — TEAS/EMAIL CORRESPONDENCE ENTERED
- 26 Sept 2022 — CORRESPONDENCE RECEIVED IN LAW OFFICE
- 26 Sept 2022 — TEAS RESPONSE TO OFFICE ACTION RECEIVED
- 23 Sept 2022 — NOTIFICATION OF NON-FINAL ACTION E-MAILED
- 23 Sept 2022 — NON-FINAL ACTION E-MAILED
- 23 Sept 2022 — NON-FINAL ACTION WRITTEN
- 22 Sept 2022 — ASSIGNED TO EXAMINER