BYREDO

What this means for you

Registered since 21 Jan 2025. The owner can stop confusingly similar uses in the classes it covers.

Record

Serial number

97326418

Registration number

7656988

Mark type

Stylized text

Filed

23 Mar 2022

Published for opposition

03 Dec 2024

Registered

21 Jan 2025

Attorney of record

Peter B. Bromaghim

Goods and services

• Class 009 — Scientific and electric apparatus: Downloadable virtual goods, namely, computer programs featuring preparations and substances for the conditioning, care and appearance of the skin, body, face, eyes, hair, scalp, teeth and nails, perfumed or fragranced articles, soaps, personal cleansing preparations, shower gels, bath gels, bath preparations, perfumery, eau de parfum, toilet waters, deodorant preparations for personal use, anti-perspirants, cosmetics, colour cosmetics, eye cosmetics, nail cosmetics, lip cosmetics, make up removers, cosmetic scented tissues, shampoos, hair conditioners, preparations for the hair, hair lotions, dentifrices, sun tanning preparations, sun-screening preparations for use in online virtual worlds; downloadable virtual goods, namely, computer programs featuring shaving preparations, after shave and pre shave lotions and oils, depilatory preparations, essential oils, oils for toilet purposes, pomanders, potpourris, perfumed drawer liners, fragranced sachets for drawers, incense, aromatic plant extracts, illuminants, lamp oils, candles, scented candles, candle making kits and wicks, eyewear and sunglasses for use in online virtual worlds; downloadable virtual goods, namely, computer programs featuring leather goods, leather accessories, leather boxes, leather coasters, leather pouches, leather cases and leather bags, kitchen utensils and containers, cookware and tableware, glassware, porcelain and earthenware, printed matter, photographs, stationery, notebooks, gift cards, calendars and wrapping paper, textiles and textile goods for use in online virtual worlds; downloadable virtual goods, namely, computer programs featuring apparatus for recording, transmission or reproduction of sound or images for use in online virtual worlds; downloadable computer software and computer software applications for electronic devices and handheld mobile devices for assessing skin condition, facial mapping, skin mapping, producing simulations of makeup application, producing animations and visual and special effects in the field of makeup and beauty, skin care and fashion, analysing and recording skin condition, for use in relation to facial care and the cosmetic field; downloadable software for assessing skin condition, facial mapping, skin mapping, producing simulations of makeup application, analysing and recording skin condition, for use in relation to facial care and the cosmetic field; Recorded simulation computer software and apparatus for recording, transmitting, reproducing, or processing sound and images, for assessing skin condition, facial mapping, skin mapping, producing simulations of makeup application, analysing and recording skin condition sold as a unit; downloadable software for providing advice and assistance in relation to makeup, skin condition and beauty care and for producing simulation imagery; Recorded computer software for use with mirrors; Downloadable computer software and computer software applications for electronic devices and handheld mobile devices for trying on makeup, and fashion items namely, clothing, headgear, footwear, bags, jewellery, watches, glasses and sunglasses and producing simulations of outfits; downloadable software for trying on makeup and fashion items namely, clothing, headgear, footwear, bags, jewellery, watches, glasses and sunglasses and producing simulations of outfits; Recorded simulation computer software and apparatus for recording, transmitting, reproducing, or processing sound and images, for trying on makeup, fashion items namely, clothing, headgear, footwear, bags, jewellery, watches, glasses and sunglasses and producing simulations of outfits sold as a unit; Downloadable computer software for providing advice and assistance in relation to fashion, perfumery, makeup, skin condition and beauty care and for producing simulation imagery; Downloadable computer software for measuring and displaying information relating to customised skincare recommendations; Downloadable software and applications allowing users to virtually try on cosmetics, clothing, footwear and fashion accessories; Downloadable computer software for the evaluation and visualisation of information for personalised recommendations in relation to fashion, skin care, makeup, perfumery and beauty; Downloadable computer software for creating digital images, animations and special effects for use in the cosmetic, beauty and skincare fields; Downloadable computer application software for use in implementing, connecting, operating, and managing networked smart mirrors, smart hubs and skin care diagnostic devices in the Internet of Things (IoT); Internet of things (IoT) gateways in the nature of downloadable software for connecting IOT devices to each other and to the cloud; downloadable software for providing advice and assistance in relation to fashion items namely, clothing, headgear, footwear, bags, jewellery, watches, glasses and sunglasses and producing simulation imagery; Holograms apparatus; Downloadable computer software for creating digital images, animations and special effects for use in the field of fashion; Downloadable virtual goods, namely, computer programs featuring avatar skins for use in virtual reality games; intercommunication apparatus for transmitting and reproducing sound, images, or data, data processing apparatus, and projection apparatuses, in the nature of multimedia projectors, all featuring recorded artificial intelligence software; Downloadable computer games programmes; downloadable computer games software; Downloadable augmented reality software for providing advice and assistance in relation to fashion items; Downloadable augmented reality games software; Downloadable virtual reality software for playing computer games; downloadable virtual reality game software; wearable measuring electronic devices comprising of sensors for measuring skin moisture for assessing skin condition; multifunctional electronic devices for tracking and managing personal health and fitness information; facial recognition devices, namely, apparatus in the nature of video cameras with integrated computer hardware featuring recorded software for use in facial recognition; scanners for capturing images for analysis for use in the cosmetic, beauty and skincare fields; Internet of Things (IoT) sensors, namely, sensors for identifying and locating present Internet of Things devices; wearable digital electronic devices for assessing skin condition, monitoring personal health and fitness capable of providing access to the Internet in the nature of smartwatches, smart rings, smart glasses wearable cameras, and wearable activity trackers; wearable computer peripherals in the nature of smartwatches, smart rings, smart glasses, wearable cameras, and wearable activity trackers
• Class 035 — Advertising and business services: Virtual retail store services and virtual retail department store services in the nature of online retail store services rendered in a virtual environment featuring physical and virtual goods, namely, preparations and substances for the conditioning, care and appearance of the skin, body, face, eyes, hair, scalp, teeth and nails, perfumed or fragranced articles, soaps, personal cleansing preparations, shower gels, bath gels, bath preparations, perfumery, eau de parfum, toilet waters, deodorant preparations for personal use, anti-perspirants; Virtual retail store services and virtual retail department store services in the nature of online retail store services rendered in a virtual environment featuring physical and virtual goods, namely, cosmetics, colour cosmetics, eye cosmetics, nail cosmetics, lip cosmetics and make up removers; Virtual retail store services and virtual retail department store services in the nature of online retail store services rendered in a virtual environment featuring physical and virtual goods, namely, cosmetic impregnated tissues, shampoos, hair conditioners, preparations for the hair, hair lotions, dentifrices, sun tanning preparations, sun-screening preparations, shaving preparations, after shave and pre shave lotions and oils, depilatory preparations, essential oils, oils for toilet purposes, pomanders, potpourris, perfumed drawer liners, fragranced sachets for drawers, incense, aromatic plant extracts; virtual retail store services and virtual retail department store services in the nature of online retail store services rendered in a virtual environment featuring physical and virtual goods, namely, illuminants, lamp oils, candles, scented candles, candle making kits and wicks, eyewear and sunglasses, leather goods, leather accessories, leather boxes, leather coasters, leather pouches, leather cases and leather bags, kitchen utensils and containers, cookware and tableware, glassware, porcelain and earthenware; virtual retail store services and virtual retail department store services in the nature of online retail store services rendered in a virtual environment featuring physical and virtual goods, namely, printed matter, photographs, stationery, notebooks, gift cards, calendars and wrapping paper, textiles and textile goods; virtual retail store services and virtual retail department store services in the nature of online retail store services rendered in a virtual environment featuring physical and virtual goods, namely, handheld mobile devices for assessing skin condition, facial mapping, skin mapping and producing simulations of makeup application, tailor-made cosmetic and care products; virtual retail store services and virtual retail department store services in the nature of online retail store services rendered in a virtual environment featuring physical and virtual goods, namely, wearable digital electronic devices capable of providing access to the internet, for sending, receiving and storing of telephone calls, electronic mail, and other digital data, smartphones, wearable measuring devices comprising of sensors for assessing skin condition
• Class 042 — Scientific and technological services: Providing temporary use of online non-downloadable computer software and computer software applications for electronic devices and handheld mobile devices for assessing skin condition, facial mapping, skin mapping, producing simulations of makeup application, producing animations and visual and special effects in the field of makeup and beauty, skin care and fashion, analysing and recording skin condition, for use in relation to facial care and the cosmetic field; providing temporary use of online non-downloadable software for use with mirrors; providing temporary use of online non- downloadable computer software and computer software applications for electronic devices and handheld mobile devices for trying on makeup, fashion items namely, clothing, headgear, footwear, bags, jewellery, watches, glasses and sunglasses and producing simulations of outfits; providing temporary use of online non-downloadable computer software for providing advice and assistance in relation to fashion, perfumery, makeup, skin condition and beauty care and for producing simulation imagery; providing temporary use of online non-downloadable computer software for measuring and displaying information relating to customised skincare recommendations; providing temporary use of online nondownloadable software and applications allowing users to virtually try on cosmetics, clothing, footwear and fashion accessories; providing temporary use of online non-downloadable computer software for the evaluation and visualisation of information for personalised recommendations in relation to fashion, skin care, makeup, perfumery and beauty; providing temporary use of online non-downloadable computer software for creating digital images, animations and special effects for use in the cosmetic, beauty and skincare fields; providing temporary use of online non-downloadable computer application software for use in connecting, operating, and managing networked home appliances in the Internet of Things (IoT); providing temporary use of online non-downloadable computer software for creating digital images, animations and special effects for use in the field of fashion; providing temporary use of online non-downloadable computer game software for playing games; fashion design consulting services
• Class 044 — Medical, beauty and agricultural services: Virtual provision of beauty treatments, namely, skin assessments in the nature of beatify consultancy services; virtual perfumery and beauty salon services; virtual cosmetology services and beauty consultation services

Owner

• Byredo AB, Stockholm, SE
• Byredo AB, Stockholm, SE
• Byredo AB, Stockholm, SE

Prior registrations

• Registration 3602796
• Registration 5357228
• Registration 5709852

Prosecution history

• 21 Oct 2025 — NOTICE OF UPDATED REGISTRATION CONFIRMATION EMAILED
• 26 Sept 2025 — CORRECTION UNDER SECTION 7 - PROCESSED
• 18 Sept 2025 — TEAS RESPONSE TO OFFICE ACTION-POST REG RECEIVED
• 18 Sept 2025 — POST REGISTRATION ACTION MAILED - SEC. 7
• 08 Sept 2025 — CASE ASSIGNED TO POST REGISTRATION PARALEGAL
• 08 May 2025 — TEAS SECTION 7 REQUEST RECEIVED
• 21 Jan 2025 — NOTICE OF REGISTRATION CONFIRMATION EMAILED
• 21 Jan 2025 — REGISTERED-PRINCIPAL REGISTER
• 03 Dec 2024 — OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
• 03 Dec 2024 — PUBLISHED FOR OPPOSITION
• 27 Nov 2024 — NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
• 06 Nov 2024 — APPROVED FOR PUB - PRINCIPAL REGISTER
• 06 Nov 2024 — EXAMINER'S AMENDMENT ENTERED
• 06 Nov 2024 — NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED
• 06 Nov 2024 — EXAMINERS AMENDMENT E-MAILED