AMERICAN HEART ASSOCIATION

What this means for you

Not registered yet, but its 17 Mar 2022 filing date beats anything filed after it. If it registers, the owner can stop confusingly similar uses in the classes it covers.

Record

Serial number

97317745

Mark type

Stylized text

Filed

17 Mar 2022

Attorney of record

Robin L. Barnes

Goods and services

• Class 009 — Scientific and electric apparatus: Downloadable virtual goods, namely, computer programs featuring health and wellness products, smoking-cessation products, cookbooks, recipes, fitness programs, nutritional programs, weight management products, diabetes diagnostic and management products, blood pressure diagnostic and management products, foods, and beverages, clothing, avatars, emojis, icons, capes, fitness and exercise equipment, kitchenware, kitchen appliances, fitness tracking equipment, health monitoring equipment, and general merchandise for use online and in online virtual worlds; Downloadable virtual goods created with blockchain-based software technology and smart contracts, namely, computer programs featuring downloadable virtual goods in the nature of health and wellness products, smoking-cessation products, cookbooks, recipes, fitness programs, nutritional programs, weight management products, diabetes diagnostic and management products, blood pressure diagnostic and management products, foods, and beverages, clothing, avatars, emojis, icons, capes, fitness and exercise equipment, kitchenware, kitchen appliances, fitness tracking equipment, health monitoring equipment, and general merchandise for use online and in online virtual worlds; Downloadable multimedia files containing artwork, music, audio recordings, video, photographs, images, crypto-collectibles, or text relating to charitable events, charitable giving, fundraising, health, wellness, cardiovascular health, fitness, and nutrition, prevention, reduction, or treatment of cardiac events, heart failure, cardiovascular disease and stroke authenticated by non-fungible tokens (NFTs); Downloadable game software; Downloadable computer software for allowing users inside virtual worlds, video games, and the metaverse to communicate with each other, play games, exercise, take photographs, prepare food for cooking and eating, exchange recipes, undergo medical procedures, interact with medical caregivers, interact with health and fitness professionals, exchange information in the fields of health, wellness, medicine, food, cooking, diet, lifestyle, and engage in other virtual experiences and utilize virtual goods
• Class 035 — Advertising and business services: Online retail store services featuring virtual goods, namely, health and wellness products, smoking-cessation products, cookbooks, recipes, fitness programs, nutritional programs, weight management products, diabetes diagnostic and management products, blood pressure diagnostic and management products, foods, and beverages; Online retail store services featuring downloadable virtual goods, namely, computer programs featuring health and wellness products, smoking-cessation products, cookbooks, recipes, fitness programs, nutritional programs, weight management products, diabetes diagnostic and management products, blood pressure diagnostic and management products, foods, and beverages, clothing, avatars, emojis, icons, capes, fitness and exercise equipment, kitchenware, kitchen appliances, fitness tracking equipment, health monitoring equipment, and general merchandise for use online and in online virtual worlds; Online retail store services featuring digital assets and digital collectibles sold as non-fungible tokens (NFTs); Providing an online marketplace for buyers and sellers of downloadable multimedia files containing artwork, music, audio recordings, videos, photographs, images, or text authenticated by non-fungible tokens (NFTs); Providing an online virtual store featuring a wide variety of non-virtual consumer goods
• Class 041 — Education and entertainment services: Entertainment and amusement, namely, provision of online non-downloadable virtual goods in the nature of health and wellness products, smoking-cessation products, cookbooks, recipes, fitness programs, nutritional programs, weight management products, diabetes diagnostic and management products, blood pressure diagnostic and management products, foods, and beverages, clothing, avatars, emojis, icons, capes, fitness and exercise equipment, kitchenware, kitchen appliances, fitness tracking equipment, health monitoring equipment, and general merchandise for use in virtual environments created for entertainment purposes; Entertainment services, namely, providing on-line, non-downloadable virtual goods, namely, health and wellness products, smoking-cessation products, cookbooks, recipes, fitness programs, nutritional programs, weight management products, diabetes diagnostic and management products, blood pressure diagnostic and management products, foods, and beverages, clothing, avatars, emojis, icons, capes, fitness and exercise equipment, kitchenware, kitchen appliances, fitness tracking equipment, health monitoring equipment, and general merchandise for use in online virtual worlds created for entertainment purposes; Providing information, news and commentary in the field of fitness via virtual reality and augmented reality environments; Entertainment services, namely, providing temporary use of non-downloadable video games; Virtual physical fitness training services; Virtual personal coaching services in the fields of health, wellness, cardiovascular health, fitness, and nutrition, prevention, reduction, or treatment of cardiac events, heart failure, cardiovascular disease and stroke; Virtual training services in the fields of CPR, basic first aid, advanced cardiovascular life support, pediatric advanced life support, basic life support, and prevention, reduction, or treatment of cardiac events, heart failure, cardiovascular disease and stroke
• Class 042 — Scientific and technological services: Providing an online non-downloadable platform, namely, platform as a service services (PAAS) featuring computer software platforms for users to browse, create, modify and manipulate virtual retail goods, namely, health and wellness products, smoking-cessation products, cookbooks, recipes, fitness programs, nutritional programs, weight management products, diabetes diagnostic and management products, blood pressure diagnostic and management products, foods, beverages, clothing, avatars, emojis, icons, capes, fitness and exercise equipment, kitchenware, kitchen appliances, fitness tracking equipment, health monitoring equipment, and general merchandise for entertainment purposes; Providing a website featuring online non-downloadable software that enables uses to view, create, and exchange digital artwork, music, audio recordings, videos, photographs, images, crypto-collectibles, and text files; Software as a service (SAAS) featuring computer software platforms for viewing, transferring, and exchanging crypto-collectibles and application tokens; Platform as a service (PAAS) featuring computer software platforms for accessing crypto-collectibles and application tokens; Providing temporary use of online non-downloadable software for using and exchanging digital media, namely, digital assets, digital collectibles, digital tokens and non-fungible tokens (NFTs); Providing temporary use of non-downloadable software for uploading, modifying, sharing, viewing, displaying, transmitting, publishing, storing, managing, verifying, authenticating and communicating virtual reality content, augmented reality content, mixed experiences, content and information, digital collectibles, digital tokens, digital files, images, sound recordings, video recordings, and virtual objects; Providing temporary use of non-downloadable software for users to experience virtual reality, augmented reality and mixed reality visualization, manipulation and immersion; Creating and hosting an online community for users to access, create, publish and experience in metaverse platforms; Creating and hosting an online community featuring game and non-game worlds, online universes, and metaverse environments, and virtual and digital goods for use therein
• Class 044 — Medical, beauty and agricultural services: Providing information, news and commentary in the fields of health, wellness, cardiovascular health, and nutrition, prevention, reduction, or treatment of cardiac events, heart failure, cardiovascular disease and stroke in virtual reality and augmented reality environments; Healthcare services provided in virtual reality and augmented reality environments, namely, wellness programs and medical advisory services relating to nutrition, fitness, weight reduction, blood pressure reduction, smoking cessation, providing healthy lifestyle and nutrition services, namely, personal assessments, generalized and personalized routines, maintenance schedules

Owner

• American Heart Association, Inc., Dallas, TX, US

Prior registrations

• Registration 1091140
• Registration 1288391
• Registration 2072129

Prosecution history

• 09 May 2024 — PREVIOUS ALLOWANCE COUNT WITHDRAWN
• 08 May 2024 — APPROVED FOR PUB - PRINCIPAL REGISTER
• 08 May 2024 — PREVIOUS ALLOWANCE COUNT WITHDRAWN
• 31 Oct 2023 — WITHDRAWN FROM PUB - OG REVIEW QUERY
• 20 Oct 2023 — APPROVED FOR PUB - PRINCIPAL REGISTER
• 19 Oct 2023 — TEAS/EMAIL CORRESPONDENCE ENTERED
• 19 Oct 2023 — CORRESPONDENCE RECEIVED IN LAW OFFICE
• 19 Oct 2023 — TEAS RESPONSE TO OFFICE ACTION RECEIVED
• 13 Oct 2023 — NOTIFICATION OF NON-FINAL ACTION E-MAILED
• 13 Oct 2023 — NON-FINAL ACTION E-MAILED
• 13 Oct 2023 — NON-FINAL ACTION WRITTEN
• 26 Jul 2023 — PREVIOUS ALLOWANCE COUNT WITHDRAWN
• 11 Apr 2023 — WITHDRAWN FROM PUB - OG REVIEW QUERY
• 25 Mar 2023 — APPROVED FOR PUB - PRINCIPAL REGISTER
• 25 Mar 2023 — TEAS/EMAIL CORRESPONDENCE ENTERED