H-E-B
Live / Registered — Registered (as of 27 Jan 2026)
What this means for you
Registered since 27 Jan 2026. The owner can stop confusingly similar uses in the classes it covers.
Record
- Serial number
- 97225374
- Registration number
- 8118675
- Mark type
- Stylized text
- Filed
- 18 Jan 2022
- Published for opposition
- 08 Nov 2022
- Registered
- 27 Jan 2026
- Attorney of record
- Sherri L. Eastley
Goods and services
- Class 035 — Advertising and business services: Advertising, marketing and promotion services; Advertising planning; Advertising analysis; Preparing and placing advertisements for others; Preparation and realization of media and advertising plans and concepts; Consultancy regarding advertising communication strategies; Promoting the goods and services of others; Promoting and marketing the goods and services of others by distributing coupons; Advertising and marketing consultancy; Providing marketing and advertising analysis services measuring impact of advertising on sales and brand penetration; Advertising and marketing services, namely, providing retail performance analysis; Dissemination of advertising matter; Rental of advertising space; Promoting the sale of goods and services of others through electronic couponing, promotions and discounts; Consultation services, namely, creative and strategic consultation regarding development and production of marketing campaigns for others; Marketing consulting, namely, tracking and reporting online, digital and omni channel marketing activities of others; Business consulting and information services; Retail and online retail grocery store services; Statistical evaluations of marketing data and consultation related thereto; Market segmentation consultation; Demographic consultation and studies; Business advice and commercial information; Marketing and branding services, namely, providing customized communication programs to obtain consumer insights and develop branding strategies; Marketing and branding services, namely, providing brand penetration data and demographic data; Marketing services, namely, providing target demographic segmentation analysis and recommendations; Providing an online database for accessing, downloading, viewing and manipulating data in the fields of consumer demographics and preferences, advertising sales effectiveness, and selection of media to optimize sales results; Media buying advice and consultancy; Media buying and media planning services being planning, purchase and procurement of media advertising for others
Owner
Prior registrations
Prosecution history
- 27 Jan 2026 — NOTICE OF REGISTRATION CONFIRMATION EMAILED
- 27 Jan 2026 — REGISTERED-PRINCIPAL REGISTER
- 02 Jan 2026 — NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED
- 02 Jan 2026 — ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED
- 31 Dec 2025 — STATEMENT OF USE PROCESSING COMPLETE
- 30 Dec 2025 — USE AMENDMENT FILED
- 30 Dec 2025 — TEAS STATEMENT OF USE RECEIVED
- 11 Dec 2025 — NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
- 11 Dec 2025 — SOU EXTENSION 5 GRANTED
- 30 Jun 2025 — SOU EXTENSION 5 FILED
- 11 Dec 2025 — CASE ASSIGNED TO INTENT TO USE PARALEGAL
- 30 Jun 2025 — SOU TEAS EXTENSION RECEIVED
- 03 Mar 2025 — NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
- 27 Dec 2024 — SOU EXTENSION 4 GRANTED
- 27 Dec 2024 — SOU EXTENSION 4 FILED