BEHR PREMIUM
Live / Applied — Statement of use — registration review complete (as of 31 Mar 2026)
What this means for you
Not registered yet, but its 14 Sept 2021 filing date beats anything filed after it. If it registers, the owner can stop confusingly similar uses in the classes it covers.
Record
- Serial number
- 97026916
- Mark type
- Design + words
- Filed
- 14 Sept 2021
- Published for opposition
- 10 Jan 2023
- Attorney of record
- Kirk W. Rudolph
Goods and services
- Class 002 — Paints: Paints; Varnish; Glazes; Paint primers; Paint sealers; Coatings in the nature of stains; Coatings, namely, stains and clear finishes for exterior and interior use on a variety of substrates; Tints for architectural paints and pigmented coatings for interior and exterior use; Wood stains; tinting base for mixing paints
Owner
- BEHR PROCESS LLC, SANTA ANA, CA, US
- Behr Process Corporation, Santa Ana, CA, US
- Behr Process Corporation, Santa Ana, CA, US
Prior registrations
Prosecution history
- 31 Mar 2026 — NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED
- 31 Mar 2026 — ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED
- 12 Mar 2026 — STATEMENT OF USE PROCESSING COMPLETE
- 06 Mar 2026 — USE AMENDMENT FILED
- 06 Mar 2026 — TEAS STATEMENT OF USE RECEIVED
- 03 Mar 2026 — TEAS WITHDRAWAL OF ATTORNEY RECEIVED-FIRM RETAINS
- 03 Mar 2026 — TEAS CHANGE OF CORRESPONDENCE RECEIVED
- 03 Mar 2026 — ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
- 03 Mar 2026 — TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
- 17 Jan 2026 — NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
- 17 Jan 2026 — SOU EXTENSION 5 GRANTED
- 29 Aug 2025 — SOU EXTENSION 5 FILED
- 16 Jan 2026 — CASE ASSIGNED TO INTENT TO USE PARALEGAL
- 29 Aug 2025 — SOU TEAS EXTENSION RECEIVED
- 08 Mar 2025 — NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED