ADSTRA THE NEW IDEAL IN DATA

Live / Registered — Registered (as of 02 Jan 2024)

What this means for you

Registered since 02 Jan 2024. The owner can stop confusingly similar uses in the classes it covers.

Record

Serial number
90816571
Registration number
7257127
Mark type
Design + words
Filed
07 Jul 2021
Published for opposition
17 Oct 2023
Registered
02 Jan 2024
Attorney of record
ROBERT E. CANNUSCIO

Goods and services

  • Class 035 — Advertising and business services: Customer and prospective customer analysis for others; Development of business plans and promotional campaigns for others; Consumer strategy business data services specializing in the use of analytic and statistic models for the understanding and predicting of consumer, business, and retail market trends and actions; Compiling indexes of information for commercial purposes; Compiling and analyzing statistics, data and other sources of information for business purposes; Providing multichannel retargeted data services, namely, leveraging online activity and behavioral data to provide targeted emails and direct mail, together with analytics and reporting, namely, analysis of website visit user behavior in the nature of consumer tracking behavior; Providing data analysis services to match online behavioral data to online identifiers, namely, hashed email addresses and device identifiers, and to match Internet visitors to postal addresses; Providing data analysis services in the field of content management and optimization, together with analytics and reporting, namely, analysis of website visit user behavior in the nature of consumer tracking behavior; Supplementing and enhancing customer and Internet data from clients, namely, developing enhanced electronic data by appending to the customer and Internet visitor data additional data from third party sources; Providing services to onboard customer and business data for matching with third party data from other sources for developing privacy compliant enhanced data for business purposes; Brand concept and brand development services for corporate and individual clients, all of the foregoing in the fields of marketing and customer identity, customer data usage, and customer management and operations
  • Class 042 — Scientific and technological services: Providing a web-based service featuring technology for use in identifying and ranking prospective customers and business data to be targeted; Providing a website featuring technology that enables users to arrange online content and to receive analytics and reporting; Data collection service using proprietary software to evaluate, analyze and collect electronic data for supplementing and enhancement of customer and business data and Internet visitor data with information from other sources, including information generated from matching Internet visitors to postal addresses and other offline list information; Providing a web-based service featuring technology for use in uploading and approving creative assets and budgets for customer and Internet visitor retargeting, and receiving analytics and reporting; Providing a web-based service featuring technology that enables users to onboard electronic customer and business data for enhancing the data by matching it with third party data to generate privacy compliant output data; Data collection and analysis services using proprietary software to evaluate, analyze and collect electronic data for matching customer and business data with third party data; Data collection and analysis services using proprietary software to evaluate, analyze and collect electronic data for enhancing consumer data based on behavioral and demographic data; Data collection and analysis services using proprietary software to evaluate, analyze and collect electronic data for matching customer data with behavioral data

Owner

Prosecution history

  • 02 Jan 2024 — NOTICE OF REGISTRATION CONFIRMATION EMAILED
  • 02 Jan 2024 — REGISTERED-PRINCIPAL REGISTER
  • 17 Oct 2023 — OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
  • 17 Oct 2023 — PUBLISHED FOR OPPOSITION
  • 27 Sept 2023 — NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
  • 13 Sept 2023 — EXPARTE APPEAL TERMINATED
  • 12 Sept 2023 — APPROVED FOR PUB - PRINCIPAL REGISTER
  • 12 Sept 2023 — TEAS/EMAIL CORRESPONDENCE ENTERED
  • 12 Sept 2023 — CORRESPONDENCE RECEIVED IN LAW OFFICE
  • 08 Sept 2023 — TEAS REQUEST FOR RECONSIDERATION RECEIVED
  • 08 Sept 2023 — EX PARTE APPEAL-INSTITUTED
  • 08 Sept 2023 — JURISDICTION RESTORED TO EXAMINING ATTORNEY
  • 08 Sept 2023 — EXPARTE APPEAL RECEIVED AT TTAB
  • 08 Jun 2023 — NOTIFICATION OF FINAL REFUSAL EMAILED
  • 08 Jun 2023 — FINAL REFUSAL E-MAILED

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