THE DESIRE COMPANY

What this means for you

Registered since 12 Jul 2022. The owner can stop confusingly similar uses in the classes it covers.

Record

Serial number

90108933

Registration number

6790400

Mark type

Stylized text

Filed

12 Aug 2020

Published for opposition

07 Sept 2021

Registered

12 Jul 2022

Attorney of record

Jeffrey D. Peterson

Goods and services

• Class 035 — Advertising and business services: Providing consumer product recommendations; promoting and showcasing the goods and services of others in the fields of self-care, self-help, self-improvement, do-it-yourself arts and crafts, art, travel, fashion, design, food and beverages, health, wellness, nutrition, exercise, sports, fitness, beauty, dance, mixology, cooking, and culture by means of operating an on-line shopping site with links to the retail web sites of others; providing consumer information in the field of testing and evaluation of consumer products and services of others; providing reviews of cosmetics, beauty products, sports and fitness products, health and wellness products, travel products, electronics, home products and food and beverages to consumers for commercial purposes; providing an online searchable database featuring a wide variety of consumer product information, business information and the product ratings and the product reviews of consumer goods of others; provision of a web site featuring commercial information on shopping; development, creation, production, and post-production of advertising content; online service for connecting social network users with retailers for the purpose of facilitating discounted purchases; advertising and marketing; on-line advertising and marketing services; television commercial production services
• Class 041 — Education and entertainment services: providing user, expert, trainer, athlete, makeup artist and celebrity reviews for entertainment or cultural purposes; digital video, audio and multimedia publishing services; providing instruction in the nature of lessons, tutorial sessions, non-downloadable on-line videos, non-downloadable on-line tutorial videos and on-line instruction, all in the fields of health, wellness, nutrition, exercise, sports, fitness, beauty, dance, mixology, cooking, and culture; providing exercise-, yoga-, and sports-training information and advice via a website; providing a website featuring non-downloadable videos in the field of consumer advice and information and product evaluation; television-show and video production services; entertainment services in the nature of development, creation, production and post-production services of multimedia entertainment content; entertainment services, namely, ongoing multimedia programs featuring shopping and consumer advice distributed via various platforms across multiple forms of transmission media

Owner

• Desirelist, Inc., Atlanta, GA, US
• Desirelist, Inc., Atlanta, GA, US
• Desirelist, Inc., Atlanta, GA, US

Prior registrations

• Registration 5207503

Prosecution history

• 12 Jul 2022 — NOTICE OF REGISTRATION CONFIRMATION EMAILED
• 12 Jul 2022 — REGISTERED-PRINCIPAL REGISTER
• 04 Jun 2022 — NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED
• 03 Jun 2022 — ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED
• 05 May 2022 — STATEMENT OF USE PROCESSING COMPLETE
• 26 Apr 2022 — USE AMENDMENT FILED
• 05 May 2022 — CASE ASSIGNED TO INTENT TO USE PARALEGAL
• 26 Apr 2022 — TEAS STATEMENT OF USE RECEIVED
• 02 Nov 2021 — NOA E-MAILED - SOU REQUIRED FROM APPLICANT
• 27 Sept 2021 — TEAS CHANGE OF CORRESPONDENCE RECEIVED
• 27 Sept 2021 — TEAS WITHDRAWAL OF ATTORNEY RECEIVED-FIRM RETAINS
• 27 Sept 2021 — ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
• 27 Sept 2021 — TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
• 07 Sept 2021 — OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
• 07 Sept 2021 — PUBLISHED FOR OPPOSITION