BE WHAT MATTERS

What this means for you

Registered since 23 Mar 2021. The owner can stop confusingly similar uses in the classes it covers.

Record

Serial number

88746484

Registration number

6302401

Mark type

Stylized text

Filed

03 Jan 2020

Published for opposition

05 May 2020

Registered

23 Mar 2021

Attorney of record

ROSEZENA J PIERCE

Goods and services

• Class 041 — Education and entertainment services: Coaching in the field of career development, change management, communication, community outreach, conflict management, connection, culture and climate, diversity and inclusion, education, entrepreneurship, executive coaching, facilitation, goal setting, healthy relationships, implementation, leadership, mentorship, motivation, networking, organizational development, organizing, planning, public speaking, self evaluation, social change, spiritual development, volunteerism, well-being, and youth development; Education services, namely, providing live and on-line providing fully customizable training, classes, workshops, conferences, symposiums, seminars, and events in the field of career development, change management, communication, community outreach, conflict management, connection, culture and climate, diversity and inclusion, education, entrepreneurship, executive coaching, facilitation, goal setting, healthy relationships, implementation, leadership, mentorship, motivation, networking, organizational development, organizing, planning, public speaking, self evaluation, social change, spiritual development, volunteerism, well-being, and youth development; Education services, namely, providing live and on-line classes, courses, workshops, seminars and conferences in the field of career development, change management, communication, community outreach, conflict management, connection, culture and climate, diversity and inclusion, education, entrepreneurship, executive coaching, facilitation, goal setting, healthy relationships, implementation, leadership, mentorship, motivation, networking, organizational development, organizing, planning, public speaking, self evaluation, social change, spiritual development, volunteerism, well-being, and youth development; Education services, namely, providing podcasts, webcasts and video segments in the nature of video podcasts in the fields of career development, change management, communication, community outreach, conflict management, connection, culture and climate, diversity and inclusion, education, entrepreneurship, executive coaching, facilitation, goal setting, healthy relationships, implementation, leadership, mentorship, motivation, networking, organizational development, organizing, planning, public speaking, self evaluation, social change, spiritual development, volunteerism, well-being, and youth development; Education services, namely, providing a learning and innovation center featuring fully customized training in the fields of career development, change management, communication, community outreach, conflict management, connection, culture and climate, diversity and inclusion, education, entrepreneurship, executive coaching, facilitation, goal setting, healthy relationships, implementation, leadership, mentorship, motivation, networking, organizational development, organizing, planning, public speaking, self evaluation, social change, spiritual development, volunteerism, well-being, and youth development; Education services, namely, providing a web site featuring information, content, and educational programs in the fields of career development, change management, communication, community outreach, conflict management, connection, culture and climate, diversity and inclusion, education, entrepreneurship, executive coaching, facilitation, goal setting, healthy relationships, implementation, leadership, mentorship, motivation, networking, organizational development, organizing, planning, public speaking, self evaluation, social change, spiritual development, volunteerism, well-being, and youth development; Education services, namely, providing motivational and educational speaking services in the fields of career development, change management, communication, community outreach, conflict management, connection, culture and climate, diversity and inclusion, education, entrepreneurship, executive coaching, facilitation, goal setting, healthy relationships, implementation, leadership, mentorship, motivation, networking, organizational development, organizing, planning, public speaking, self evaluation, social change, spiritual development, volunteerism, well-being, and youth development; Educational services, namely, providing tutoring, and educational programs, and mentoring programs for youth, young professionals, and undergraduate college students in the fields of career development, change management, communication, community outreach, conflict management, connection, culture and climate, diversity and inclusion, education, entrepreneurship, goal setting, healthy relationships, implementation, leadership, mentorship, motivation, networking, organizing, personal branding, planning, public speaking, self evaluation, social change, spiritual development, volunteerism, and well-being, and youth development; Educational services, namely, providing classes, courses, workshops, seminars and conferences in the fields of career development, change management, communication, community outreach, conflict management, connection, culture and climate, diversity and inclusion, education, entrepreneurship, executive coaching, facilitation, goal setting, healthy relationships, implementation, leadership, mentorship, motivation, networking, organizational development, organizing, planning, public speaking, self evaluation, social change, spiritual development, volunteerism, well-being, and youth development; Educational and entertainment services, namely, providing motivational and educational speakers; Educational and entertainment services, namely, providing motivational speaking services in the field of career development, change management, communication, community outreach, conflict management, connection, culture and climate, diversity and inclusion, education, entrepreneurship, executive coaching, facilitation, goal setting, healthy relationships, implementation, leadership, mentorship, motivation, networking, organizational development, organizing, planning, public speaking, self evaluation, social change, spiritual development, volunteerism, well-being, and youth development; Entertainment services, namely, providing podcasts in the field of career development, change management, communication, community outreach, conflict management, connection, culture and climate, diversity and inclusion, education, entrepreneurship, executive coaching, facilitation, goal setting, healthy relationships, implementation, leadership, mentorship, motivation, networking, organizational development, organizing, planning, public speaking, self evaluation, social change, spiritual development, volunteerism, well-being, and youth development; Entertainment services, namely, providing webcasts in the field of career development, change management, communication, community outreach, conflict management, connection, culture and climate, diversity and inclusion, education, entrepreneurship, executive coaching, facilitation, goal setting, healthy relationships, implementation, leadership, mentorship, motivation, networking, organizational development, organizing, planning, public speaking, self evaluation, social change, spiritual development, volunteerism, well-being, and youth development; Membership club services, namely, providing training to members in the field of career development, change management, communication, community outreach, conflict management, connection, culture and climate, diversity and inclusion, education, entrepreneurship, executive coaching, facilitation, goal setting, healthy relationships, implementation, leadership, mentorship, motivation, networking, organizational development, organizing, planning, public speaking, self evaluation, social change, spiritual development, volunteerism, well-being, and youth development; Arranging and conducting business seminars in the field of career development, change management, communication, community outreach, conflict management, connection, culture and climate, diversity and inclusion, education, entrepreneurship, executive coaching, facilitation, goal setting, healthy relationships, implementation, leadership, mentorship, motivation, networking, organizational development, organizing, planning, public speaking, self evaluation, social change, spiritual development, volunteerism, well-being, and youth development; Arranging of seminars; Conducting workshops and seminars in personal awareness; Conducting workshops and seminars in self awareness; Conducting workshops and seminars in career development, change management, communication, community outreach, conflict management, connection, culture and climate, diversity and inclusion, education, entrepreneurship, executive coaching, facilitation, goal setting, healthy relationships, implementation, leadership, mentorship, motivation, networking, organizational development, organizing, planning, public speaking, self evaluation, social change, spiritual development, volunteerism, well-being, and youth development; Education services, namely, providing non-downloadable webinars in the field of career development, change management, communication, community outreach, conflict management, connection, culture and climate, diversity and inclusion, education, entrepreneurship, executive coaching, facilitation, goal setting, healthy relationships, implementation, leadership, mentorship, motivation, networking, organizational development, organizing, planning, public speaking, self evaluation, social change, spiritual development, volunteerism, well-being, and youth development; Educational services, namely, conducting classes, courses, workshops, seminars and conferences in the field of career development, change management, communication, community outreach, conflict management, connection, culture and climate, diversity and inclusion, education, entrepreneurship, executive coaching, facilitation, goal setting, healthy relationships, implementation, leadership, mentorship, motivation, networking, organizational development, organizing, planning, public speaking, self evaluation, social change, spiritual development, volunteerism, well-being, and youth development and distribution of course materials in connection therewith in printed or electronic format; Entertainment services in the nature of arranging social entertainment events; Entertainment services in the nature of hosting social entertainment events; Entertainment services in the nature of organizing social entertainment events; Life coaching services in the field of career development, change management, communication, community outreach, conflict management, connection, culture and climate, diversity and inclusion, education, entrepreneurship, executive coaching, facilitation, goal setting, healthy relationships, implementation, leadership, mentorship, motivation, networking, organizational development, organizing, planning, public speaking, self evaluation, social change, spiritual development, volunteerism, well-being, and youth development; On-line journals, namely, blogs featuring career development, change management, communication, community outreach, conflict management, connection, culture and climate, diversity and inclusion, education, entrepreneurship, executive coaching, facilitation, goal setting, healthy relationships, implementation, leadership, mentorship, motivation, networking, organizational development, organizing, planning, public speaking, self evaluation, social change, spiritual development, volunteerism, well-being, and youth development; On-line video journals, namely, vlogs featuring nondownloadable videos in the field of career development, change management, communication, community outreach, conflict management, connection, culture and climate, diversity and inclusion, education, entrepreneurship, executive coaching, facilitation, goal setting, healthy relationships, implementation, leadership, mentorship, motivation, networking, organizational development, organizing, planning, public speaking, self evaluation, social change, spiritual development, volunteerism, well-being, and youth development; Organization of events for cultural purposes; Organization of seminars; Personal coaching services in the field of career development, change management, communication, community outreach, conflict management, connection, culture and climate, diversity and inclusion, education, entrepreneurship, executive coaching, facilitation, goal setting, healthy relationships, implementation, leadership, mentorship, motivation, networking, organizational development, organizing, planning, public speaking, self evaluation, social change, spiritual development, volunteerism, well-being, and youth development; Professional coaching services in the field of career development, change management, communication, community outreach, conflict management, connection, culture and climate, diversity and inclusion, education, entrepreneurship, executive coaching, facilitation, goal setting, healthy relationships, implementation, leadership, mentorship, motivation, networking, organizational development, organizing, planning, public speaking, self evaluation, social change, spiritual development, volunteerism, well-being, and youth development; Providing a website featuring blogs and non-downloadable publications in the nature of articles and brochures in the field(s) of career development, change management, communication, community outreach, conflict management, connection, culture and climate, diversity and inclusion, education, entrepreneurship, executive coaching, facilitation, goal setting, healthy relationships, implementation, leadership, mentorship, motivation, networking, organizational development, organizing, planning, public speaking, self evaluation, social change, spiritual development, volunteerism, well-being, and youth development; Providing group coaching in the field of career development, change management, communication, community outreach, conflict management, connection, culture and climate, diversity and inclusion, education, entrepreneurship, executive coaching, facilitation, goal setting, healthy relationships, implementation, leadership, mentorship, motivation, networking, organizational development, organizing, planning, public speaking, self evaluation, social change, spiritual development, volunteerism, well-being, and youth development; Workshops and seminars in the field of career development, change management, communication, community outreach, conflict management, connection, culture and climate, diversity and inclusion, education, entrepreneurship, executive coaching, facilitation, goal setting, healthy relationships, implementation, leadership, mentorship, motivation, networking, organizational development, organizing, planning, public speaking, self evaluation, social change, spiritual development, volunteerism, well-being, and youth development

Owner

• BE What Matters, LLC, Milwaukee, WI, US
• BE What Matters, LLC, Milwaukee, WI, US
• BE What Matters, LLC, Milwaukee, WI, US

Prosecution history

• 23 Mar 2026 — COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED
• 29 Nov 2021 — TEAS CHANGE OF CORRESPONDENCE RECEIVED
• 29 Nov 2021 — ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
• 29 Nov 2021 — TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
• 23 Mar 2021 — REGISTERED-PRINCIPAL REGISTER
• 13 Feb 2021 — NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED
• 12 Feb 2021 — ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED
• 21 Jan 2021 — STATEMENT OF USE PROCESSING COMPLETE
• 29 Dec 2020 — USE AMENDMENT FILED
• 19 Jan 2021 — CASE ASSIGNED TO INTENT TO USE PARALEGAL
• 29 Dec 2020 — TEAS STATEMENT OF USE RECEIVED
• 30 Jun 2020 — NOA E-MAILED - SOU REQUIRED FROM APPLICANT
• 05 May 2020 — OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
• 05 May 2020 — PUBLISHED FOR OPPOSITION
• 15 Apr 2020 — NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED