EMOTIONAL LOYALTY SCORE

What this means for you

Registered since 19 Jan 2021. The owner can stop confusingly similar uses in the classes it covers.

Record

Serial number

88658335

Registration number

6253205

Mark type

Stylized text

Filed

17 Oct 2019

Registered

19 Jan 2021

Attorney of record

Morgan Theodore

Goods and services

• Class 035 — Advertising and business services: Collection and analysis of quality metric data for customer loyalty purposes, namely, collecting and analyzing customer data for the purposes of establishing an individualized customer score which facilitates advertising and marketing design strategy and tactics, all for business purposes; Marketing services, namely, providing insight and strategies related to customer engagement, experience, motivation, and loyalty, and frequency of customer communication and transactions; development of marketing strategies, concepts and tactics, namely, audience development, brand awareness, and customer relations; business consulting, management, and planning services in the field of consumer loyalty; business data analysis; business management and organization consultancy; business consultation and management regarding marketing activities and launching of new products, services or programs; business consulting and advisory services related to business evaluations, expert appraisals, information and research; business management consultancy as well as the development of processes for the analysis and the implementation of strategy plans and management projects; business management consulting with relation to strategy, marketing, production, personnel and retail sale matters; business marketing services; advertising and marketing services provided by means of indirect methods of marketing communication, namely, social media, search engine marketing, inquiry marketing, internet marketing, mobile marketing, blogging and other forms of passive, sharable or viral communications channels; direct marketing services; market research services, namely, conducting, analyzing, and reporting in the fields of advanced consumer behavior modeling, consumer purchase and promotion response behavior, promotion execution, frequent shopper customer behaviors, marketing and consumer purchase and advertising research, loyalty marketing program analysis, customer loyalty analysis, and promotion and incentives program analysis; marketing consulting in the field of developing, instituting and promoting consumer loyalty programs; business administration of consumer loyalty programs; customer relationship management; total quality management services, namely, business management services for establishing business quality policy and determining business means for implementing those policies to improve customer satisfaction; brand concept and brand development services for corporate clients; brand evaluation services

Owner

• Kobie Marketing, Inc., St. Petersburg, FL, US
• Kobie Marketing, Inc., St. Petersburg, FL, US

Prosecution history

• 19 Jan 2026 — COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED
• 19 Jan 2021 — REGISTERED-SUPPLEMENTAL REGISTER
• 17 Dec 2020 — LAW OFFICE PUBLICATION REVIEW COMPLETED
• 17 Dec 2020 — ASSIGNED TO LIE
• 16 Dec 2020 — APPROVED FOR REGISTRATION SUPPLEMENTAL REGISTER
• 15 Dec 2020 — TEAS/EMAIL CORRESPONDENCE ENTERED
• 22 Sept 2020 — CORRESPONDENCE RECEIVED IN LAW OFFICE
• 22 Sept 2020 — TEAS REQUEST FOR RECONSIDERATION RECEIVED
• 22 May 2020 — NOTIFICATION OF FINAL REFUSAL EMAILED
• 22 May 2020 — FINAL REFUSAL E-MAILED
• 22 May 2020 — FINAL REFUSAL WRITTEN
• 30 Apr 2020 — TEAS/EMAIL CORRESPONDENCE ENTERED
• 29 Apr 2020 — CORRESPONDENCE RECEIVED IN LAW OFFICE
• 29 Apr 2020 — TEAS RESPONSE TO OFFICE ACTION RECEIVED
• 30 Dec 2019 — NOTIFICATION OF NON-FINAL ACTION E-MAILED