LUMN

What this means for you

Not registered yet, but its 25 Jun 2019 filing date beats anything filed after it. If it registers, the owner can stop confusingly similar uses in the classes it covers.

Record

Serial number

88487674

Mark type

Stylized text

Filed

25 Jun 2019

Attorney of record

N. Christopher Norton

Goods and services

• Class 003 — Cosmetics and cleaning preparations: After-sun lotions; After sun creams; Anti-aging cream; Astringents for cosmetic purposes; Bar soap; Beauty serums; Beauty soap; Body scrubs; Body wash; Compacts containing make-up; Cosmetic body scrubs for the face; Cosmetic masks; Cosmetic pads; Cosmetic preparations; Cosmetics; Cosmetics in the form of milks, lotions and emulsions; Cuticle cream; Essential oils; Eye cream; Eye gels; Eye make-up remover; Face and body creams; Face and body lotions; Facial cleansers; Facial make-up, namely, foundations, beauty balm creams, color correcting creams, facial and skin moisturizers, and concealers; Facial moisturizers; Facial oils; Facial scrubs; False eyelashes; Fragrances and perfumery; Gel eye masks; Gel eye patches for cosmetic purposes; Hair masks; Hair shampoos and conditioners; Hand creams; Lip balm; Lip glosses; Make-up; Make-up powder; Make-up primer; Make-up remover; Moisturizing creams; Moisturizing solutions for the skin; Non-medicated beard care preparations, namely, beard balms, after-shave; Non-medicated cleansers, namely, skin cleansing bars, facial cleansing bars, cleansing soap bars; Non-medicated skin care preparations, namely, face mist, gel, salves and neck cream; Non-medicated skin care preparations, namely, skin pigment correcting creams; Non-medicated skin toners; Non-medicated balms for use on eyes; Non-medicated hair care preparations; Shaving creams; Shower gels; Skin care preparations, namely, body balm; Skin care preparations, namely, skin peels; Skin care products, namely, non-medicated skin serum; Skin cleansers; Skin moisturizer masks; Spot remover; Sun tan lotion; Sunscreen preparations; Topical skin sprays for cosmetic purposes; Skin toners; all of the foregoing being non-medicated
• Class 035 — Advertising and business services: On-line retail store services featuring a wide variety of non-medicated personal care products, skin care and beauty products, accessories, gifts, clothing, fashion accessories, housewares, and healthy lifestyle products
• Class 041 — Education and entertainment services: Educational services, namely, conducting classes, workshops, seminars, conferences, presentations and programs in the field of beauty, health, wellness and entrepreneurship; Electronic desktop publishing; Entertainment services, namely, providing podcasts in the field of beauty, health, wellness and entrepreneurship; On-line journals, namely, blogs featuring information, advice, comments and tips about skin care, beauty, wellness, healthy lifestyles, fashion and style, cooking and recipes, travel, entertainment, relationships and conscious living, and interior decoration; Publication of books; Publication of books, magazines, almanacs and journals; Publication of books, of magazines, of journals, of newspapers, of periodicals, of catalogs, of brochures; Publication of books, reviews; Publication of brochures; Publication of electronic magazines; Publication of electronic newspapers accessible via a global computer network; Publication of journals; Publication of periodicals; Publication of texts, books, journals; Publishing of books and reviews; Publishing of books, e-books, audio books, music and illustrations; Publishing of books, magazines; Publishing of electronic publications; Publishing of web magazines

Owner

• LUMN INC., NEW YORK, NY, US
• Why Not Smile LLC, New York, NY, US

Prosecution history

• 20 Oct 2025 — REPORT COMPLETED SUSPENSION CHECK CASE STILL SUSPENDED
• 19 Apr 2025 — REPORT COMPLETED SUSPENSION CHECK CASE STILL SUSPENDED
• 17 Sept 2024 — REPORT COMPLETED SUSPENSION CHECK CASE STILL SUSPENDED
• 16 Dec 2023 — REPORT COMPLETED SUSPENSION CHECK CASE STILL SUSPENDED
• 30 Mar 2023 — REPORT COMPLETED SUSPENSION CHECK CASE STILL SUSPENDED
• 20 Sept 2022 — APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
• 20 Sept 2022 — TEAS CHANGE OF CORRESPONDENCE RECEIVED
• 20 Sept 2022 — ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
• 20 Sept 2022 — TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
• 20 Sept 2022 — TEAS CHANGE OF OWNER ADDRESS RECEIVED
• 30 Aug 2022 — NOTIFICATION OF LETTER OF SUSPENSION E-MAILED
• 30 Aug 2022 — LETTER OF SUSPENSION E-MAILED
• 30 Aug 2022 — SUSPENSION LETTER WRITTEN
• 30 Aug 2022 — SUSPENSION CHECKED - TO ATTORNEY FOR ACTION
• 25 Aug 2022 — ASSIGNED TO EXAMINER