TV AD MEASUREMENT FOR DISRUPTIVE BRANDS

Dead / Cancelled — Cancelled — Section 8 (as of 17 Oct 2025)

What this means for you

This registration has been cancelled; it no longer blocks anyone on its own. The name may be available, but check before relying on it — rights can also come from actual use, not only from the register.

Record

Serial number
88097143
Registration number
5718327
Mark type
Stylized text
Filed
29 Aug 2018
Registered
02 Apr 2019
Attorney of record
Daniel P. Mullarkey

Goods and services

  • Class 035 — Advertising and business services: Providing marketing consulting in the field of television advertising; media buying advice, namely, advising the client how much media time, and at what times the client should be purchasing advertising; providing consulting services in the field of planning, buying, and placement of television advertising; business monitoring and consulting services, namely, gathering, analyzing and providing real-time viewer attention and sales conversion analytics for television advertising; consumer strategy business consulting in the field of television advertising, namely, the compiling and use of viewer attention and sales conversion analytics for understanding and predicting consumer engagement and wear out of creative content in determining the effectiveness and performance of television advertising campaigns; electronic monitoring of viewer attention and engagement for television advertising; compiling and analyzing statistics for determining audience ratings of television advertising; business consulting services in the field of marketing effectiveness of television advertising featuring the tracking of advertising spending and number and frequency of airings, as well as assessing how consumers interact with television advertising campaigns via personal digital communications devices
  • Class 042 — Scientific and technological services: Measuring television audience size and composition for others via electronic data collection

Owner

Prosecution history

  • 17 Oct 2025 — CANCELLED SEC. 8 (6-YR)
  • 02 Apr 2024 — COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED
  • 20 Apr 2023 — APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
  • 20 Apr 2023 — TEAS CHANGE OF CORRESPONDENCE RECEIVED
  • 20 Apr 2023 — ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
  • 20 Apr 2023 — TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
  • 20 Apr 2023 — TEAS CHANGE OF OWNER ADDRESS RECEIVED
  • 02 Apr 2019 — REGISTERED-SUPPLEMENTAL REGISTER
  • 28 Feb 2019 — LAW OFFICE PUBLICATION REVIEW COMPLETED
  • 22 Feb 2019 — ASSIGNED TO LIE
  • 07 Feb 2019 — NOTICE OF ACCEPTANCE OF AMENDMENT TO ALLEGE USE E-MAILED
  • 06 Feb 2019 — APPROVED FOR REGISTRATION SUPPLEMENTAL REGISTER
  • 06 Feb 2019 — USE AMENDMENT ACCEPTED
  • 15 Jan 2019 — AMENDMENT TO USE PROCESSING COMPLETE
  • 15 Jan 2019 — USE AMENDMENT FILED

View this trademark record on Marksy