THE REAL COST

Live / Registered — Registered and renewed (as of 13 Jan 2026)

What this means for you

Registered since 31 Mar 2015. The owner can stop confusingly similar uses in the classes it covers; it stays on the register as long as the owner keeps up the maintenance filings (next due by 31 Mar 2025).

Record

Serial number
86359978
Registration number
4711889
Mark type
Stylized text
Filed
07 Aug 2014
Published for opposition
13 Jan 2015
Registered
31 Mar 2015
Next maintenance due
31 Mar 2025
Attorney of record
Angela Y. Dai

Goods and services

  • Class 035 — Advertising and business services: Public advocacy to prevent and reduce tobacco use among teenagers
  • Class 044 — Medical, beauty and agricultural services: Providing medical and health information regarding the risks associated with tobacco use

Owner

Prosecution history

  • 13 Jan 2026 — NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED
  • 13 Jan 2026 — REGISTERED AND RENEWED (FIRST RENEWAL - 10 YRS)
  • 13 Jan 2026 — REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED
  • 12 Jan 2026 — CASE ASSIGNED TO POST REGISTRATION PARALEGAL
  • 30 Sept 2025 — TEAS SECTION 8 & 9 RECEIVED
  • 31 Mar 2024 — COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED
  • 31 Jul 2021 — NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED
  • 31 Jul 2021 — REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.
  • 31 Jul 2021 — CASE ASSIGNED TO POST REGISTRATION PARALEGAL
  • 31 Mar 2021 — TEAS SECTION 8 & 15 RECEIVED
  • 31 Mar 2020 — COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED
  • 21 Dec 2015 — ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
  • 21 Dec 2015 — TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
  • 31 Mar 2015 — REGISTERED-PRINCIPAL REGISTER
  • 13 Jan 2015 — OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED

View this trademark record on Marksy