EQOLOGY

Live / Applied — Final refusal mailed (as of 03 Oct 2025)

What this means for you

Not registered yet, but its 06 Aug 2024 filing date beats anything filed after it. If it registers, the owner can stop confusingly similar uses in the classes it covers.

Record

Serial number
79411843
Mark type
Word mark
Filed
06 Aug 2024
Attorney of record
Noel M. Cook

Goods and services

  • Class 003 — Cosmetics and cleaning preparations: Soaps; perfumes; essential oils; cosmetics; skin care products; hair lotions; dentifrices.
  • Class 005 — Pharmaceuticals: Dietetic substances for medical use; foodstuffs for infants; cod liver oil; omega-3 tablets/capsules for use as a dietary supplement; vitamin tablets and preparations; mineral supplements; calcium supplement tablets; edible energy bars made from rice, tapioca, sago, flour, honey, syrup, yeast, baking-powder, salt, mustard, vinegar, sauces and spices used as dietary supplements.
  • Class 030 — Staple foods: Rice; tapioca and sago; flour; honey; treacle.
  • Class 031 — Natural agricultural products: Fresh fruit, nuts, vegetables and herbs; flowers; natural seeds; natural plants and flowers; malt; agricultural, horticultural and forestry products and grains.
  • Class 032 — Light beverages: Mineral and aerated waters; non-alcoholic beverages; fruit drinks; syrups and other preparations for making beverages; fruit juices.
  • Class 035 — Advertising and business services: Product display, retail and wholesale services relating to soaps, perfumes, essential oils, cosmetics, skin care products, hair lotions, dentifrices, dietetic substances for medical use, foodstuffs for infants, cod liver oil and omega-3 tablets/capsules, vitamin tablets and preparations, mineral supplements, calcium tablets, rice, tapioca, sago, flour, honey, syrup, yeast, baking powder, salt, mustard, vinegar, sauces, spices, edible energy bars used as dietary supplements, agricultural, horticultural and forestry products and grains, fresh fruits and vegetables, ground seeds, ground natural plants and flowers, mineral and aerated waters and other non-alcoholic beverages, fruit beverages and fruit juices, syrups and other preparations for making beverages, including via digital/electronic media.

Owner

Prosecution history

  • 19 Mar 2026 — CHANGE OF OWNER RECEIVED FROM IB
  • 06 Nov 2025 — NEW REPRESENTATIVE AT IB RECEIVED
  • 03 Oct 2025 — NOTIFICATION OF FINAL REFUSAL EMAILED
  • 03 Oct 2025 — FINAL REFUSAL E-MAILED
  • 03 Oct 2025 — FINAL REFUSAL WRITTEN
  • 25 Sept 2025 — TEAS/EMAIL CORRESPONDENCE ENTERED
  • 25 Sept 2025 — CORRESPONDENCE RECEIVED IN LAW OFFICE
  • 25 Sept 2025 — TEAS RESPONSE TO OFFICE ACTION RECEIVED
  • 12 Apr 2025 — REFUSAL PROCESSED BY IB
  • 26 Mar 2025 — NON-FINAL ACTION MAILED - REFUSAL SENT TO IB
  • 26 Mar 2025 — REFUSAL PROCESSED BY MPU
  • 19 Feb 2025 — NON-FINAL ACTION (IB REFUSAL) PREPARED FOR REVIEW
  • 19 Feb 2025 — NON-FINAL ACTION WRITTEN
  • 12 Feb 2025 — ASSIGNED TO EXAMINER
  • 12 Dec 2024 — APPLICATION FILING RECEIPT MAILED

View this trademark record on Marksy