BB BETTERBRIEFS

What this means for you

Registered since 19 Mar 2024. The owner can stop confusingly similar uses in the classes it covers.

Record

Serial number

79348713

Registration number

7330104

Mark type

Word mark

Filed

30 Mar 2022

Published for opposition

03 Oct 2023

Registered

19 Mar 2024

Attorney of record

Alexander Lazouski

Goods and services

• Class 009 — Scientific and electric apparatus: Computer software, namely, downloadable and recorded software for brand concept and brand development and business strategy development by assisting users with writing and approving marketing- and communication briefs ; computer interface software, namely, downloadable and recorded software for brand concept and brand development and business strategy development by assisting users with writing and approving marketing- and communication briefs; computer software for processing information, namely, downloadable and recorded software for processing brand concept and brand development information and business strategy development information; computer software for business purposes, namely, downloadable and recorded software for brand concept and brand development purposes and business strategy development purposes; computer software for business management, namely, downloadable and recorded software for brand concept and brand development management and business strategy management; computer software for business administration, namely, downloadable and recorded software for brand concept and brand development administration and business strategy development administration; computer software for training, namely, downloadable and recorded software for brand concept and brand development training and business strategy development training; computer software for professional development, namely, downloadable and recorded software for professional development in the fields of brand concept and brand development and business strategy development by assisting users with writing and approving marketing- and communication briefs ; computer software for relationship management, namely, downloadable and recorded software for relationship management in the fields of brand concept and brand development and business strategy development by assisting users with writing and approving marketing- and communication briefs; computer software for project management, namely, downloadable and recorded software for project management in the fields of brand concept and brand development and business strategy development by assisting users with writing and approving marketing- and communication briefs; computer software for project planning, namely, downloadable and recorded software for project planning in the fields of brand concept and brand development and business strategy development by assisting users with writing and approving marketing- and communication briefs; computer software for process optimisation, namely, downloadable and recorded software for process optimisation in the fields of brand concept and brand development and business strategy development by assisting users with writing and approving marketing- and communication briefs; computer software for marketing purposes, namely, downloadable and recorded software for marketing purposes in the fields of brand concept and brand development and business strategy development by assisting users with writing and approving marketing- and communication briefs; computer software being downloadable and recorded software for marketing planning; computer software being downloadable and recorded software for communications planning; computer software being downloadable and recorded software for advertising planning; computer software being downloadable and recorded software for brand creation, brand development and brand planning; computer application software for use with mobile devices namely, downloadable and recorded software in the fields of brand concept and brand development and business strategy development by assisting users with writing and approving marketing- and communication briefs; mobile applications namely, downloadable and recorded applications in the fields of brand concept and brand development and business strategy development by assisting users with writing and approving marketing- and communication briefs; downloadable computer software applications for use with mobile devices for the fields of brand concept and brand development and business strategy development by assisting users with writing and approving marketing- and communication briefs; mobile computer software applications for business purposes namely, downloadable and recorded applications in the fields of brand concept and brand development and business strategy development by assisting users with writing and approving marketing- and communication briefs; mobile computer software applications for training purposes namely, downloadable and recorded applications for training in the fields of brand concept and brand development and business strategy development by assisting users with writing and approving marketing- and communication briefs; mobile computer software applications for marketing planning purposes being downloadable and recorded applications for planning in the fields of obrand concept and brand development and business strategy development by assisting users with writing and approving marketing- and communication briefs; mobile computer software applications for marketing-, communications- and advertising planning purposes being downloadable and recorded software
• Class 035 — Advertising and business services: Advisory services for business management; business management consultancy; advice relating to business management; providing benchmarking information in the nature of evaluation of business organization practices for business management purposes; business advisory services relating to the management of businesses; marketing; advice relating to marketing management; consultancy relating to marketing; marketing management advice; providing information, including online, about advertising, communications, business management and marketing functions; planning of marketing strategies; preparation of marketing plans; communications and advertising; consultancy relating to communications and advertising; business promotion services; brand creation services, namely, brand concept and brand development; business strategy development services; brand strategy development services; brand positioning strategy; strategic business positioning strategy services; creative marketing strategy services; creative marketing positioning services; consultancy regarding advertising communications strategies; media relations consultancy regarding media implementation; advisory services for business project management planning; business information advisory services for client-agency relationships; data processing; arranging and conducting keynote speaking for promotional services; arranging and conducting promotional and marketing events including speaking engagements; collection of data for business purposes, namely, collection of data for the purposes of training and professional development for business and marketing purposes and for brand development; compilation of business data into computer databases; compilation and systemization of business data into computer databases
• Class 041 — Education and entertainment services: Arranging of courses of instruction in the fields of brand concept and brand development and business strategy development by assisting users with writing and approving marketing- and communication briefs; Conducting of educational courses in the fields of brand concept and brand development and business strategy development by assisting users with writing and approving marketing- and communication briefs; Organisation of training courses in the fields of brand concept and brand development and business strategy development by assisting users with writing and approving marketing- and communication briefs; Provision of education courses in the fields of brand concept and brand development and business strategy development by assisting users with writing and approving marketing- and communication briefs; Professional education and development in the fields of brand concept and brand development and business strategy development by assisting users with writing and approving marketing- and communication briefs; Arranging and conducting of in-person education in the fields of brand concept and brand development and business strategy development by assisting users with writing and approving marketing- and communication briefs; Arranging and conducting of online/digital educational classes in the fields of brand concept and brand development and business strategy development by assisting users with writing and approving marketing- and communication briefs ; Conducting of educational conferences in the fields of brand concept and brand development and business strategy development by assisting users with writing and approving marketing- and communication briefs; Conducting of educational events, namely, classes, conferences and seminars in the fields of brand concept and brand development and business strategy development by assisting users with writing and approving marketing- and communication briefs ; Organisation of educational conferences in the fields of brand concept and brand development and business strategy development by assisting users with writing and approving marketing- and communication briefs; Organisation of educational events and training events in the fields of brand concept and brand development and business strategy development by assisting users with writing and approving marketing- and communication briefs; Mentoring in the fields of brand concept and brand development and business strategy development by assisting users with writing and approving marketing- and communication briefs; Provision of education services via an online forum in the fields of brand concept and brand development and business strategy development by assisting users with writing and approving marketing- and communication briefs; Arranging and conducting of workshops in the fields of brand concept and brand development and business strategy development by assisting users with writing and approving marketing- and communication briefs; Coaching in the fields of brand concept and brand development and business strategy development by assisting users with writing and approving marketing and communication briefs; Practical training in the fields of brand concept and brand development and business strategy development by assisting users with writing and approving marketing- and communication briefs; Training in the fields of brand concept and brand development and business strategy development by assisting users with writing and approving marketing- and communication briefs; Organisation of teaching activities in the fields of brand concept and brand development and business strategy development by assisting users with writing and approving marketing- and communication briefs; Arranging and conducting training in relation to professional development in relation to marketing and communication; Arranging and conducting educational courses in relation to marketing strategy and marketing planning; Arranging and conducting educational courses in relation to marketing management; Arranging and conducting educational courses in relation to advertising and advertising planning; Arranging and conducting educational courses in relation to communications and communications planning; Arranging and conducting educational courses in relation to communication skills development; Arranging and conducting educational courses in relation to project planning skills development; Online publication of electronic books and journals in the fields of brand concept and brand development and business strategy development by assisting users with writing and approving communication briefs; Online publication of research and reports in the fields of brand concept and brand development and business strategy development by assisting users with writing and approving communication briefs; Providing online electronic publications, not downloadable in the fields of brand concept and brand development and business strategy development by assisting users with writing and approving communication briefs; Publication of books; Publication of educational materials in the fields of brand concept and brand development and business strategy development by assisting users with writing and approving communication briefs; Publication of news in the nature of publishing newsletters; weblog services in the nature of online publication of journals or diaries; arranging, conducting and organization of keynote speaking for educational purposes and for training purposes; production of audio and/or video recordings, other than advertising; providing online videos, not downloadable in the fields of brand concept and brand development and business strategy development by assisting users with writing and approving communication briefs; conducting research studies in the fields of brand concept and brand development and business strategy development by assisting users with writing and approving communication briefs for the purposes of education; Conducting research for the purposes of training in the fields of brand concept and brand development and business strategy development by assisting users with writing and approving communication briefs; Conducting research in the fields of brand concept and brand development and business strategy development by assisting users with writing and approving communication briefs for the purposes of project planning training; Conducting educational research in the fields of brand concept and brand development and business strategy development by assisting users with writing and approving communication briefs for the purposes of communication skills development

Owner

• BetterBriefs Pty Ltd, AU
• BetterBriefs Pty Ltd, AU
• BetterBriefs Pty Ltd, AU

Prosecution history

• 11 Aug 2024 — FINAL DECISION TRANSACTION PROCESSED BY IB
• 22 Jul 2024 — FINAL DISPOSITION NOTICE SENT TO IB
• 22 Jul 2024 — FINAL DISPOSITION PROCESSED
• 20 Jun 2024 — FINAL DISPOSITION NOTICE CREATED, TO BE SENT TO IB
• 19 Mar 2024 — NOTICE OF REGISTRATION CONFIRMATION EMAILED
• 19 Mar 2024 — REGISTERED-PRINCIPAL REGISTER
• 26 Feb 2024 — NOTIFICATION OF POSSIBLE OPPOSITION - PROCESSED BY IB
• 11 Feb 2024 — EXTENSION OF TIME TO OPPOSE PROCESS - TERMINATED
• 07 Feb 2024 — NOTIFICATION OF POSSIBLE OPPOSITION SENT TO IB
• 07 Feb 2024 — NOTIFICATION OF POSSIBLE OPPOSITION CREATED, TO BE SENT TO IB
• 31 Oct 2023 — EXTENSION OF TIME TO OPPOSE RECEIVED
• 04 Oct 2023 — NOTIFICATION PROCESSED BY IB
• 03 Oct 2023 — OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
• 03 Oct 2023 — PUBLISHED FOR OPPOSITION
• 13 Sept 2023 — NOTIFICATION OF POSSIBLE OPPOSITION SENT TO IB