ESSENTIAL CHOICE
Live / Registered — Registered and renewed (as of 05 Aug 2017)
What this means for you
Registered since 02 Jan 2007. The owner can stop confusingly similar uses in the classes it covers; it stays on the register as long as the owner keeps up the maintenance filings (next due by 02 Jan 2017).
Record
- Serial number
- 78815473
- Registration number
- 3193150
- Mark type
- Stylized text
- Filed
- 15 Feb 2006
- Published for opposition
- 17 Oct 2006
- Registered
- 02 Jan 2007
- Next maintenance due
- 02 Jan 2017
- Attorney of record
- Sean J. Quinn
Goods and services
- Class 030 — Staple foods: breakfast cereals, namely dry, shelf-stable cereals and hot cereals
Owner
- Topco Holdings, Inc., Itasca, IL, US
- Topco Holdings, Inc., Skokie, IL, US
- Topco Holdings, Inc., Skokie, IL, US
Prosecution history
- 02 Jan 2026 — COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED
- 18 Dec 2024 — TEAS WITHDRAWAL OF ATTORNEY RECEIVED-FIRM RETAINS
- 18 Dec 2024 — TEAS CHANGE OF CORRESPONDENCE RECEIVED
- 18 Dec 2024 — ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
- 18 Dec 2024 — TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
- 18 Dec 2024 — APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
- 18 Dec 2024 — TEAS CHANGE OF OWNER ADDRESS RECEIVED
- 23 Nov 2020 — APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
- 23 Nov 2020 — TEAS CHANGE OF CORRESPONDENCE RECEIVED
- 23 Nov 2020 — ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
- 23 Nov 2020 — TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
- 23 Nov 2020 — TEAS CHANGE OF OWNER ADDRESS RECEIVED
- 15 Jun 2018 — ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
- 15 Jun 2018 — TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
- 15 Jun 2018 — TEAS CHANGE OF CORRESPONDENCE RECEIVED