MEDIA SALES EXCELERATOR
Dead / Cancelled — Cancelled — Section 8 (as of 02 Aug 2008)
What this means for you
This registration has been cancelled; it no longer blocks anyone on its own. The name may be available, but check before relying on it — rights can also come from actual use, not only from the register.
Record
- Serial number
- 75873082
- Registration number
- 2501435
- Mark type
- Design + words
- Filed
- 16 Dec 1999
- Published for opposition
- 07 Aug 2001
- Registered
- 30 Oct 2001
- Attorney of record
- Mark I. Feldman
Goods and services
- Class 009 — Scientific and electric apparatus: Computer software and instructional manuals offered together as a unit for use in sales and marketing automation in the field of media and newspaper sales and marketing, which interacts with media and newspaper advertisers to enhance sales productivity and customer relations by facilitating the exchange of sales and marketing information, data, and strategies, with sales library modules which provide electronic access to sales and marketing materials, including rate cards, research information, marketing promotions, literature, business forms, and video clips; customer modules which allow instant access to customers' and prospects businesses, contacts, and interactions with the newspaper; to do list modules which give salespeople the ability to manage calendar items and tasks, and electronically connect all departments of newspaper organizations involved in the advertising process, to share and manage action items; comparison modules for competitive media or comparative advertisers analysis both print and broadcast; proposal modules which feature templates to help salespeople automatically create customized letters, proposals, and ad plans; presentation modules which enable salespeople to construct customer-specific presentations from a library of stored slides; consultation modules which take the salesperson and advertiser through a detailed step-by-step consultation process to jointly create a media schedule; rates modules which display and perform complex ad quotes and calculations; management modules which facilitate goal setting, forecasting, and management coaching, and has call reporting and expense reporting capabilities; design modules which display and refine ads for customers in the field, then electronically transmit them to ad designers and/or agencies for completion; scheduler modules which give salespeople the ability to submit media insertion orders electronically; and mapping modules which enable the salesperson and customer to jointly review defined levels of geographic and demographic data, determine appropriate coverage, and complete preprint distribution orders
- Class 042 — Scientific and technological services: Computer software design for others and computer consultation services in the nature of media and newspaper sales and marketing and sales force automation
Owner
- THE SOFTAD GROUP, LLC, MILL VALLEY, CA, US
- SoftAd Group, Inc., The, Mill Valley, CA, US
- SoftAd Group, Inc., The, Mill Valley, CA, US
- SoftAd Group, Inc., The, Mill Valley, CA, US
Prior registrations
Prosecution history
- 02 Aug 2008 — CANCELLED SEC. 8 (6-YR)
- 12 Jan 2007 — CASE FILE IN TICRS
- 30 Oct 2001 — REGISTERED-PRINCIPAL REGISTER
- 07 Aug 2001 — PUBLISHED FOR OPPOSITION
- 25 Jul 2001 — NOTICE OF PUBLICATION
- 11 Jan 2001 — APPROVED FOR PUB - PRINCIPAL REGISTER
- 13 Nov 2000 — CORRESPONDENCE RECEIVED IN LAW OFFICE
- 07 Jun 2000 — NON-FINAL ACTION MAILED
- 04 May 2000 — ASSIGNED TO EXAMINER
- 03 May 2000 — ASSIGNED TO EXAMINER