SANTA CRUZ
Live / Registered — Registered and renewed (as of 02 Dec 2025)
What this means for you
Registered since 22 Aug 1995. The owner can stop confusingly similar uses in the classes it covers; it stays on the register as long as the owner keeps up the maintenance filings (next due by 22 Aug 2025).
Record
- Serial number
- 74540195
- Registration number
- 1913669
- Mark type
- Word mark
- Filed
- 20 Jun 1994
- Published for opposition
- 30 May 1995
- Registered
- 22 Aug 1995
- Next maintenance due
- 22 Aug 2025
- Attorney of record
- Michelle Alvey
Goods and services
- Class 033 — Wines and spirits: rum
Owner
- LUXCO, INC., ST. LOUIS, MO, US
- David Sherman Corporation, St. Louis, MO, US
- David Sherman Corporation, St. Louis, MO, US
- David Sherman Corporation, St. Louis, MO, US
Prior registrations
Prosecution history
- 02 Dec 2025 — NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED
- 02 Dec 2025 — REGISTERED AND RENEWED (THIRD RENEWAL - 10 YRS)
- 02 Dec 2025 — REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED
- 02 Dec 2025 — CASE ASSIGNED TO POST REGISTRATION PARALEGAL
- 19 Aug 2025 — TEAS SECTION 8 & 9 RECEIVED
- 22 Aug 2024 — COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED
- 26 Sept 2014 — NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED
- 26 Sept 2014 — REGISTERED AND RENEWED (SECOND RENEWAL - 10 YRS)
- 26 Sept 2014 — REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED
- 25 Sept 2014 — TEAS SECTION 8 & 9 RECEIVED
- 22 Jun 2007 — CASE FILE IN TICRS
- 24 Jan 2005 — REGISTERED AND RENEWED (FIRST RENEWAL - 10 YRS)
- 24 Jan 2005 — REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED
- 12 Nov 2004 — REGISTERED - COMBINED SECTION 8 (10-YR) & SEC. 9 FILED
- 12 Nov 2004 — TEAS CHANGE OF CORRESPONDENCE RECEIVED