APPLOVIN MAX
Live / Applied — New application — not yet assigned to an examiner (as of 16 Sept 2026)
What this means for you
Not registered yet, but its 16 Sept 2026 filing date beats anything filed after it. If it registers, the owner can stop confusingly similar uses in the classes it covers.
Record
- Serial number
- 50112933
- Mark type
- Design + words
- Filed
- 16 Sept 2026
- Attorney of record
- Olivia M. Clavio
Goods and services
- Class 009 — Scientific and electric apparatus: Downloadable computer software for the collection, editing, organizing, modifying, book marking, transmission, storage, and sharing of data and information; Downloadable computer software for use as an application programming interface (API); Downloadable computer software using artificial intelligence (AI) for digital advertising optimization in the field of marketing; Downloadable optimization software for optimizing advertising impressions and advertisement placement; Downloadable software development kits (SDK); Downloadable software development tools for mobile application development, monetization, and publishing management in the field of mobile advertising and app monetization; Downloadable software for advertising inventory management
- Class 035 — Advertising and business services: Advertising services in the field of providing an online real-time advertising auction platform enabling advertisers to bid on and purchase digital advertising space and impressions within third-party mobile applications and games; Online advertising and marketing services in the field of mediating and facilitating the placement, delivery, and sale of advertisements, including rewarded video, app open, interstitial, banner, and MREC advertisements; Business data analysis services in the field of providing reports and analytics regarding advertising impression and user data for use in evaluating and optimizing advertising campaigns and monetization strategies; Business consulting services in the field of providing recommendations to optimize advertising revenue based on audience and impression data; Analyzing and compiling data for measuring the performance of advertising campaigns; Advertising services in the field of providing an online marketplace for buyers and sellers of advertising space and services
- Class 042 — Scientific and technological services: Providing a website featuring non-downloadable software using artificial intelligence (AI) for auction and bidding services for mobile advertising; Software as a service (SAAS) services featuring software for mobile advertising auction and bidding; Software as a service (SAAS) services featuring software for using artificial intelligence (AI) for mobile advertising auction and bidding; Providing on-line non-downloadable software for use in managing digital advertising campaigns; Providing on-line non-downloadable software for facilitating real-time bidding (RTB) for digital advertisements; Artificial intelligence as a service (AIAAS) services featuring software using artificial intelligence (AI) for use in optimizing advertising campaigns, optimizing bidding on impressions and determining optimal placement of advertisements; Providing on-line non-downloadable software for the collection, editing, organizing, modifying, book marking, transmission, storage, and sharing information; Providing temporary use of online non-downloadable software development kits (SDKs); Providing a web hosting platform for users to access real-time analytics and measurements; Platform as a service (PAAS) featuring computer software platforms for integrating mobile advertising demand sources in the field of mobile advertising; Platform as a service (PAAS) featuring computer software platforms for the transmission of advertising content, ad requests, and bid responses for mobile applications; Providing online non-downloadable computer software platforms for application development and mobile application publishing and monetization; Software as a service (SAAS) services featuring software for digital advertising campaign management, ad serving, audience targeting, and performance analytics; Software as a service (SAAS) services featuring software for in-app bidding and mobile advertising mediation; Providing on-line non-downloadable software for development and publishing tools
Owner
- AppLovin Corporation, Palo Alto, CA, US
Prior registrations
Prosecution history
- 17 Sept 2026 — TEAS AMENDMENT ENTERED BEFORE ATTORNEY ASSIGNED
- 17 Sept 2026 — TEAS VOLUNTARY AMENDMENT RECEIVED
- 16 Sept 2026 — APPLICATION FILING RECEIPT MAILED
- 16 Sept 2026 — NEW APPLICATION ENTERED