SWIM
Live / Applied — New application — not yet assigned to an examiner (as of 10 Sept 2026)
What this means for you
Not registered yet, but its 10 Sept 2026 filing date beats anything filed after it. If it registers, the owner can stop confusingly similar uses in the classes it covers.
Record
- Serial number
- 50101288
- Mark type
- Stylized text
- Filed
- 10 Sept 2026
- Attorney of record
- Vincent LoTempio
Goods and services
- Class 035 — Advertising and business services: Human resources consulting and diagnostic services featuring a proprietary employee behavioral analysis and employee mapping methodology for human resources executives, namely, providing tools, assessments, and data driven analyses for evaluating employee behavior, leadership tendencies, workplace interactions, and organizational performance; developing customized behavioral profiles to support hiring decisions, talent development, succession planning, and workforce optimization; and delivering reports, analytics, and strategic recommendations to improve employee engagement and organizational effectiveness
Owner
- Wayforward Associates LLC, Buffalo, NY, US
Prosecution history
- 10 Sept 2026 — APPLICATION FILING RECEIPT MAILED
- 10 Sept 2026 — NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
- 10 Sept 2026 — NEW APPLICATION ENTERED