PLAYA
Live / Applied — Non-final action mailed (as of 10 Aug 2026)
What this means for you
Not registered yet, but its 21 Jul 2026 filing date beats anything filed after it. If it registers, the owner can stop confusingly similar uses in the classes it covers.
Record
- Serial number
- 50004828
- Mark type
- Stylized text
- Filed
- 21 Jul 2026
- Attorney of record
- Natasha Shabani
Goods and services
- Class 003 — Cosmetics and cleaning preparations: Fragrances; Perfumes; Eau de toilette
Owner
- Playa Beauty, LLC, Coral Gables, FL, US
Prior registrations
Prosecution history
- 15 Sept 2026 — APPLICATION EXTENSION GRANTED/RECEIPT PROVIDED
- 15 Sept 2026 — APPLICATION EXTENSION TO RESPONSE PERIOD - RECEIVED
- 10 Aug 2026 — NOTIFICATION OF NON-FINAL ACTION E-MAILED
- 10 Aug 2026 — NON-FINAL ACTION E-MAILED
- 10 Aug 2026 — NON-FINAL ACTION WRITTEN
- 10 Aug 2026 — ASSIGNED TO EXAMINER
- 23 Jul 2026 — NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
- 21 Jul 2026 — APPLICATION FILING RECEIPT MAILED
- 21 Jul 2026 — NEW APPLICATION ENTERED